'Looks weird... like, really weird': Wall Street isn't sold on Tesla's new Cybertruck design. Here's what 7 analysts think about the electric pickup.

Rating: Neutral

Price target: $270

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The design "looks more like a stealth bomber than a pickup truck in our opinion," wrote Dan Ives of Wedbush in a Friday note.

He continued: "From a demand perspective this will be a more niche market, as we believe hitting the 150k/175k unit threshold in its first full year of deliveries (likely 2022) is the line in the sand out of the gates and could be a tough bogey to hit."

"For comparison, the leader in the market Ford sells roughly 1 million F-150 pickups per year. In a nutshell, we believe this next generation Cybertruck model could help Tesla expand its market opportunity outside its core customer base over time, although gaining market share with stalwarts such as Ford and GM entrenched in this landscape will be a difficult task for Fremont."

Rating: Hold

Price target: $290

"We believe there are important unanswered questions to be able to assess potential buyer interest in the model, and whether this could attract commercial fleets or remain a consumer niche vehicle," wrote Emmanuel Rosner of Deutsche Bank in a Friday note.

He continued: "First of all, is the exterior design too polarizing? Second, what are the real battery ranges under working conditions, with a payload or while towing? A greatly reduced range would require commercial customers to opt for the higher trims, which could be significantly more expensive than their equivalent traditional pickups."

"Third, will commercial buyers trust Tesla's build quality? While the materials used appear robust, there could be questions about the truck's durability when used under work conditions, especially in light of its seemingly unibody construction. And the shattering of the truck's unbreakable glass windows during the live demonstration was not a good start."

Rating: Buy

Price target: $375

"While styling will always be subjective, we believe the unique and futuristic design will resonate with consumers, leading to solid demand," wrote Jed Dorsheimer of Canaccord Genuity in a Friday note.

He continued: "The starting price point of $39,900 for the 250-mile-range, single-motor RWD design option was also a strong point as this positions the Cybertruck competitively in the middle of the lucrative truck market, with production expected in 'late 2021.'"

"While the futuristic design may be polarizing, we are encouraged by the Cybertruck release and believe that along with the coming Model Y crossover SUV, Tesla will be able to address two key categories of the automotive market that it previously could not."

Rating: Market-perform

Price target: $325

The "really futuristic, like cyberpunk Blade Runner" design "is too bad, because its on-paper specs are insane," wrote Toni Sacconaghi of Bernstein in a Friday note.

He continued: "As promised, the pickup's specs are Tesla-like; a range of 250 – 500+ miles; 0 – 60 time <3 seconds, faster than a 911; 14,000 lb towing; an undentable body; and adaptive air suspension. The Cybertruck comes in 3 trims: $40k; $50K and $70K."

"But looks do matter, and we think Cybertruck is likely to be a niche offering – with sales of perhaps 50K units a year or less. We think the best potential comp for the Cybertruck is Hummer, which sold 30 - 80K units annually during its lifetime."

Rating: Underperform

Price target: $200

"The Tesla truck should be considered a lifestyle product — the Jeep Wrangler/Gladiator and F-series Raptor franchises come to mind as lifestyle off-road products, as well as other future off-road vehicles (i.e. Ford Bronco, Hummer electric pickup)," wrote Dan Levy of Credit Suisse in a Friday note.

He continued: "Yet amid the radical design for Cybertruck, it's somewhat unclear to us who the core buyer will be."

"For all that Tesla tried to show edges in the Cybertruck vs. incumbent products, our first take is that Cybertruck is not a threat to incumbent large pickup share."

Rating: Equal weight

Price target: $250

"While some investors may see the design as more fitting for a work site in a Martian colony, true art and design lovers may appreciate that Tesla has tried to bring something totally different to the market here on Earth," wrote Adam Jonas of Morgan Stanley in a Friday note.

He continued: "In this current iteration, we do not believe the Cybertruck poses a significant threat to the established pickup truck market."