scorecardA sneakerhead who made nearly $7 million in sales last year reveals the kinds of sneakers that are most worth the investment
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A sneakerhead who made nearly $7 million in sales last year reveals the kinds of sneakers that are most worth the investment

1. Collaborations are key

A sneakerhead who made nearly $7 million in sales last year reveals the kinds of sneakers that are most worth the investment

2. Right now, Nike and Off-White's collaboration is huge

2. Right now, Nike and Off-White

Nike and Off-White have collaborated in the past. Shams told Business Insider that this is one collaboration to look out for.

He explained that although the collaboration sneakers were not selling for much on StockX right away, they were still worth the investment because of the hyped-up nature of the collaboration.

3. Air Jordans are not always a safe bet

3. Air Jordans are not always a safe bet

Rare pairs of Air Jordans have resold for as high as $20,000.

Still, Shams warns against blindly investing in Air Jordans without checking the production rate.

"Jordans are getting mass-produced to a point where not all Jordans are resellable like how it used to be," Shams said, adding that other pairs of would-be best-sellers that might not be worth the money.

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