Some people are masters of this trick — so much so that those on the other side of it can't see it coming. If you want to employ a conversational side-step, phrases like "that reminds me of," "yes, but," or "by the way," can be helpful. But, again, context is key.
"Changing topics when someone is expressing something heartfelt is something to consider. If someone is crying, talking about a traumatic experience, or expressing their thoughts and feelings about a touchy subject, I would suggest listening and not changing topics at all," Jackson said.
Regardless of the tactic you choose to employ to change the subject with tact, it's important to consider your own motives, Jackson said.
"Changing the subject just because you are bored is much different than avoiding a difficult conversation. If a person finds themselves always changing topics in conversations with people or have been told that they frequently change topics, then maybe there is an underlying issue," she said. "Certain topics can be a trigger to some people and they may not even know it. It can be a subconscious reminder of some unresolved issues."
On the flip side, if you find others repeatedly changing the subject during a conversation, it's worth finding out why that's happening, too.
"I would say something like ‘I see you keep changing the subject of our conversation, is there something about this that is making you feel uncomfortable?,'" Jackson said. "Although some may find it offensive, I think honesty is still the best policy. Instead of trying to think of all these creative ways to change the topic."
In short: If you're truly not willing to talk about something, it's OK to tell someone a topic is simply off limits.