McDonald's Chicken McWrap

The competition: Subway

McDonald's added this chicken and veggie wrap to its lineup in late March, likely to take on Subway. The wrap are essentially bigger versions of the company's snack wrap and come in Chicken & Bacon, Sweet Chili Chicken and Chicken & Ranch varieties.

The wrap is also eerily similar to Chick-Fil-A's Chargrilled Chicken Wraps and KFC's Chicken Twisters, which are served in the chain's international restaurants.