+

Cookies on the Business Insider India website

Business Insider India has updated its Privacy and Cookie policy. We use cookies to ensure that we give you the better experience on our website. If you continue without changing your settings, we\'ll assume that you are happy to receive all cookies on the Business Insider India website. However, you can change your cookie setting at any time by clicking on our Cookie Policy at any time. You can also see our Privacy Policy.

Close
HomeQuizzoneWhatsappShare Flash Reads
 

Skinny and curvy girls just helped boost Boohoo sales by 27%

May 6, 2015, 11:58 IST

The online fashion Boohoo said that extra large and extra small clothes helped boost sales by 27%.

Advertisement

The group, which launched an IPO in in March last year, reported full-year sales today, and praised the success of its Petite, FIT and Plus ranges, as well as continued success on mobile.

Boohoo said it also plans to launch a collection for taller shoppers.

The ASOS rival's shares tumbled by 40% in January after it warned that sales were growing slower than expected. This morning's results are in-line with new forecasts.

Profits rose by 3% to £11 million ($16.7 million), while revenue hit £139.8 million ($212.69 million) in the year to February 28.

Advertisement

NOW WATCH: Here's how Floyd Mayweather spends his millions

Please enable Javascript to watch this video
You are subscribed to notifications!
Looks like you've blocked notifications!
Next Article