Katie Canales/Business Insider
Apple's $1 billion campus, 5,000 Oracle employees, scooter mania, and a growing startup scene - there's a reason Austin has been dubbed "Silicon Hills."
- Austin, Texas, is a hotbed for millennials, has a vibrant music scene, and is the country's fastest-growing major metro area.
- It's also where droves of tech talent from Silicon Valley and beyond are headed, if they haven't landed there already.
- Google, Facebook, Atlassian, and Oracle have thousands of workers in Austin collectively.
- And most recently, Apple announced that it's shelling out $1 billion for a new campus in North Austin, with the potential to add 15,000 more workers to its existing 7,000.
- Austin's considerably lower cost of living offers a nice reprieve from the sky-high costs in the Bay Area.
- Big tech has grown more in the last eight years especially, but the tech boom isn't Austin's first rodeo - the industry has a long history in the capital city.
- Here's how the tech industry has ballooned in Austin - and why "Silicon Hills" is so appealing to workers and companies alike.
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