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Shahid Kapoor and Mira Kapoor invest in J-Lo and A-Rod backed Indian Yoga startup Sarva

Jun 12, 2019, 12:22 IST
Business Insider India
Shahid Kapoor and Mira KapoorIANS
  • Bollywood actor Shahid Kapoor and wife Mira Kapoor mark their foray into startup investments.
  • Sarva had earlier raised investment from Jennifer Lopez, Alex Rodriguez and Malaika Arora.
  • Founded by Sarvesh Shashi, the startup has over 91 studios clustering in Delhi, Mumbai and Bengaluru.
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The Indian yoga and wellness startup Sarva continues to add star power. After raising money from international stars Jennifer Lopez, Alex Rodriguez and Malaika Arora, the startup has now got an undisclosed amount of investment from Bollywood actor Shahid Kapoor and his wife Mira Kapoor.

“My personal journey with fitness and wellness began over 2 decades ago when I was a fresh-faced teenager. Over the years, I’ve witnessed the benefits of fitness and holistic living first-hand so when I met Sarvesh, we could instantly connect to his vision for SARVA, “ said Shahid Kapoor in a statement.

The actor added that in today’s age where stress, anxiety, depression, sleeplessness, and obesity are real challenges that so many individuals are grappling with, he believes that through SARVA, the couple will want to actively work towards improving the quality of life of people who need an intervention.

“For the last few years, I’d been toying with the idea of backing ideas and ventures which I felt strongly passionate about. With Sarvesh, what started as a casual meet-up, orchestrated through a dear friend, quickly turned into a conversation of how we could jointly spread the message of yoga-based wellness to everybody,” Mira Kapoor said.

Founded by the 27-year-old entrepreneur Sarvesh Shashi, Sarva is a chain of yoga and fitness studios and also has digital community. Sarva is currently present in over 91 studios clustering in Delhi, Mumbai and Bengaluru along with other Indian cities.

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Chennai-based Sarva has over 55,000 customers and 220 employees. Part of the funding is aimed at helping the company expand its footprint. It is also evaluating a global entry into the UK, US and Middle East.

See Also:
Jennifer Lopez and fiance Alex Rodriguez join Malaika Arora to invest in Indian startup Sarva
INTERVIEW: Why Bollywood celeb Malaika Arora doesn’t want to be just a ‘face’ for her startup investments
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