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Longevity fanatic Bryan Johnson says 'sleep is the new coffee'

May 20, 2024, 23:45 IST
Business Insider
Bryan Johnson doesn't think you should drink coffee. Josh DeAngelis
  • There's a new priority in the corporate world: sleep over caffeine.
  • "Sleep is the new coffee," Bryan Johnson, a longevity enthusiast, told The Wall Street Journal.
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Some tech execs aren't starting their days with a jolt of caffeine anymore — they're focusing on sleep instead.

"I think sleep is the new coffee," Bryan Johnson told The Wall Street Journal.

Johnson, who built his fortune founding companies such as the payments platform Braintree and the neuroscience startup Kernel, is best known these days for his antiaging regimen. His doctors say it has helped him achieve the heart of a 37-year-old and the lung capacity of an 18-year-old — even though he's 46.

A good night's rest is a crucial component of his routine. Johnson has said that he's usually in bed by 8:30 p.m. and up before 6 a.m. He has his last meal by 11 a.m. so that his resting heart rate can reach between 46 and 50 beats a minute by bedtime.

The notion that sleep can replace your morning coffee speaks to a growing focus on self-care in the corporate world. Workers are pushing back on the idea that they must get by on just a few hours of rest and work long, grueling days to climb the ladder.

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"Now the pendulum is swinging the other way," Shane Health, the founder of Mud\Wtr, told the Journal. "How much are you taking care of yourself? Do you feel energized? Do you feel full of vitality?"

Mud\Wtr makes coffee alternatives from Ayurvedic herbs and adaptogenic mushrooms and recently opened its first noncoffee café Santa Monica, California, where it sells smoothies and elixirs and offers yoga, breathwork classes, and cold-plunge parties, the Journal reported.

And workers who prioritize their sleep and well-being are likely to be more productive, more focused, and more articulate, experts say.

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