Saxo Bank is turning pro cyclists into stock traders

Saxo Bank, the Danish investment bank, has long sponsored a World Tour cycling team. This year, it shares lead sponsorship with the Tinkoff Credit Systems, a Russian bank.

Saxo has apparently challenged members of the elite Tinkoff-Saxo cycling team to a trading competition, competing to raise money for charity (as most traders do, surely).

The young Slovakian sprinter Peter Sagan asked for help on Twitter Wednesday.

And there's video showing who is doing best (it's the Danish rider, Chris Anker Sørensen):

Cyclists may not know a lot about finance. But they do know a thing or two about risk.