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Salesforce CEO Marc Benioff
The acquisition was announced in August but the financial details of the deal were not disclosed previously. The deal is expected to close by October.
Not much is known about BeyondCore aside from the fact that it's a data analytics startup founded 12 years ago by former Oracle product manager Arijit Sengupta.
But according to Pitchbook, BeyondCore was last valued at $28.5 million after raising $9 million in a Series A funding in 2014 - its first and only meaningful fund-raiser to date. It's also a relatively small company with only 29 employees as of end of 2015.
Salesforce describes BeyondCore as a "smart data discovery" company that automatically goes through tons of data to perform business analytics. The acquisition is one of the many startups Salesforce bought in the machine learning and artificial intelligence space over the past year, including MetaMind and PredictionIO.
In fact, during Wednesday's earnings call, Salesforce CEO Marc Benioff noted that Salesforce has put together a machine-learning team of more than 175 data scientists through the recent acquisitions, resulting in its latest product "Einstein," which will be revealed at its upcoming annual conference, Dreamforce.
Salesforce has been scooping up companies at an unprecedented rate, spending roughly $4 billion on acquisitions this year alone. Benioff explained during the earnings call that M&A wasn't part of the company's plan at the start of the year, but it only accelerated because of the change in market conditions.
"We came into this year and we didn't really have M&A on our forecast. But then there were some pretty big changes that happened in the market ... It's been an incredible time for us to acquire some phenomenal assets, and I've never been more excited about Salesforce and our pipeline," he said.