Royal Enfield launches limited edition World War military bike range
May 28, 2015, 17:56 IST
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Royal Enfield recently launched a limited edition of bikes, gears and accessories inspired by the 'despatch riders' from the World Wars. These will only be available online. The ‘despatch riders’ conveyed critical information between headquarters and ground forces during the World Wars
According to media reports, the limited edition range based on the Classic 500 model would only have 600 units manufactured. This includes 200 units of each of the three colours. Add to that gears and accessories like leather jackets and shoes with ankle guards.
"These bikes can be booked online from our gear stores and deliveries would begin by July 15," Siddhartha Lal, CEO, Royal Enfield told reporters.
The company plans to sell these in domestic and 50 international markets.
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"We currently have around 400 outlets across the country. We sell gear and accessories from 250 of these outlets. By the end of the year we plan to have around 500 total outlets and we aim to sell gear from around 400 outlets", Lal said.
The Chennai-based firm currently sells several models including the Bullet, Classic and Thunderbird.
(Image credit: Quikr and Wikipedia)