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Rich teens are ditching these 15 brands

Hayley Peterson   

Rich teens are ditching these 15 brands
Retail1 min read

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Bryan Bedder/Getty

Wealthy teens' tastes are changing.

  • Wealthy teens identified Under Armour, Nike, and Justice as being among the top brands that they have stopped wearing, according to a new survey.
  • This could indicate changing tastes among upper-income teen shoppers.

Nike, Adidas, and Victoria's Secret are among teens' favorite brands, according to a new Piper Jaffray survey.

But they are also among the brands that upper-income teen say they have stopped wearing, the same survey found.

This could indicate changing tastes among the wealthiest teen shoppers.

Here are the top brands that upper-income teens say they have abandoned, according to the survey:

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