Skechers just passed Adidas to become the second-most-popular shoe company in America.
But while several brands jockey for second place, Nike continues to dominate.
Between its Nike and Jordan brands, the company controls a shocking 62% of US brand share, more than four times the other brands' combined value.
![BI_graphics_shoeChart](https://static-ssl.businessinsider.com/image/555f3db6ecad048d3b72d408-1200-792/bi_graphics_shoechart-1.png)
Skye Gould/Business Insider
Athletic apparel and footwear is set to outperform the industry for the next five years, according to a recent report by Morgan Stanley.
That means that Nike, which leads the industry with $28 billion in annual sales, could see business boom.