scorecard
BUSINESS
TECH
MARKETS
REVIEWS
AI
VIDEOS
  1. Home
  2. Retail
  3. news
  4. We went to a Starbucks in the US and one in the UK to compare, and found they were nearly identical but the US loves the drive-thru

We went to a Starbucks in the US and one in the UK to compare, and found they were nearly identical but the US loves the drive-thru

Grace Dean,Mary Meisenzahl   

We went to a Starbucks in the US and one in the UK to compare, and found they were nearly identical but the US loves the drive-thru
Starbucks.Scott Olson/Getty Images
  • Starbucks has locations in dozens of countries around the world.
  • We compared Starbucks stores in the US and UK to see how they might be different.
  • The stores' designs and menus were very similar, but US customers seemed more into drive-thrus.

I went to a typical suburban, standalone Starbucks in Henrietta, New York.

I went to a typical suburban, standalone Starbucks in Henrietta, New York.
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

There was seating outside on the patio, but no one was using it and umbrellas were still closed.

There was seating outside on the patio, but no one was using it and umbrellas were still closed.
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

A sign on the door advised that face coverings are optional for vaccinated customers. All Starbucks employees are required to wear masks, whether or not they're vaccinated.

A sign on the door advised that face coverings are optional for vaccinated customers. All Starbucks employees are required to wear masks, whether or not they
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

Source: Insider

Immediately to my right when I walked in there was a display of reusable cups and bags of coffee.

Immediately to my right when I walked in there was a display of reusable cups and bags of coffee.
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

The display was almost fully behind dozens of boxes that looked like supply deliveries.

The display was almost fully behind dozens of boxes that looked like supply deliveries.
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

Off to the side of the side of the store, in front of the bathroom, more boxes were stacked along the wall.

Off to the side of the side of the store, in front of the bathroom, more boxes were stacked along the wall.
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

The store was empty of other customers when I visited at about 10:30 am. The area where a line would usually form had baskets of single serve coffee packets and bags of chips.

The store was empty of other customers when I visited at about 10:30 am. The area where a line would usually form had baskets of single serve coffee packets and bags of chips.
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

Next to the cash register different pastries, breads, and desserts were on display.

Next to the cash register different pastries, breads, and desserts were on display.
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

A refrigerated case beneath that display had juice boxes, water bottles, and various packaged snacks.

A refrigerated case beneath that display had juice boxes, water bottles, and various packaged snacks.
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

The cash register had a sign apologizing for supply shortages, meaning some menu items weren't available. Earlier this summer, Insider reported on an internal Starbucks memo about 25 ingredients and supplies that were put on temporary hold.

The cash register had a sign apologizing for supply shortages, meaning some menu items weren
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

Source: Insider

The shortages were impossible to miss with another, smaller sign propped on top of the display where the first sign was posted.

The shortages were impossible to miss with another, smaller sign propped on top of the display where the first sign was posted.
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

On the menu board, at least six drinks were marked out as unavailable, including drinks with oat milk and matcha.

On the menu board, at least six drinks were marked out as unavailable, including drinks with oat milk and matcha.
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

Signs on the menu board promoted drinks that were available, including cold brew and shaken espresso drinks.

Signs on the menu board promoted drinks that were available, including cold brew and shaken espresso drinks.
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

I ordered from one barista who was handling in-store orders. Two other employees seemed to be working the drive-thru, which was much busier than inside the store.

I ordered from one barista who was handling in-store orders. Two other employees seemed to be working the drive-thru, which was much busier than inside the store.
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

I waited for my order by the other end of the store, near the straws and napkins.

I waited for my order by the other end of the store, near the straws and napkins.
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

The store I visited had a fairly large indoor seating area that was no longer closed for COVID reasons, but the only person I saw sit down was an employee on break.

The store I visited had a fairly large indoor seating area that was no longer closed for COVID reasons, but the only person I saw sit down was an employee on break.
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

Another seating area, also empty, looked to be cozier.

Another seating area, also empty, looked to be cozier.
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

The chalk sign didn't advertise particular drinks, but it indicates the location serves many students in this area with several nearby colleges.

The chalk sign didn
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

The other chalkboard had an inspirational quote and promoted a local community garden.

The other chalkboard had an inspirational quote and promoted a local community garden.
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

A hand sanitizer dispenser was mounted next to the seating area, near the other entrance.

A hand sanitizer dispenser was mounted next to the seating area, near the other entrance.
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

Within about three or four minutes, as I was taking photos, my order was ready and the barista called my name.

Within about three or four minutes, as I was taking photos, my order was ready and the barista called my name.
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

We got an iced shaken espresso and a cold brew with sweet cream, along with bacon, gouda, and egg sandwiches, which totaled about $20.

We got an iced shaken espresso and a cold brew with sweet cream, along with bacon, gouda, and egg sandwiches, which totaled about $20.
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

Drinks are definitely the priority at Starbucks, and the reason to go.

Drinks are definitely the priority at Starbucks, and the reason to go.
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

Source: Insider

The sandwich wasn't bad, but it wasn't comparable to a larger, less expensive breakfast sandwich that I could get at Dunkin'.

The sandwich wasn
Insider toured a US Starbucks location.      Mary Meisenzahl/Insider

The Starbucks we went to in the UK was a city-center location in Leeds, northern England.

The Starbucks we went to in the UK was a city-center location in Leeds, northern England.
Grace Dean/Insider

It's located in a so-called "blue-plaque" building. The award is given to buildings in the area that are important parts of the city's heritage.

It
Grace Dean/Insider

As well as around six tables, there was a double-sided sign outside advertising the chain's newest menu items.

As well as around six tables, there was a double-sided sign outside advertising the chain
Grace Dean/Insider

The interior of the store was every bit as grand as the exterior.

The interior of the store was every bit as grand as the exterior.
Grace Dean/Insider

The entrance to the building took you straight to the back of the order line.

The entrance to the building took you straight to the back of the order line.
Grace Dean/Insider

I went twice, once at around 1:45 p.m. and then again around two hours later, on a Tuesday, and both times the store was surprisingly busy. This could have been because it's currently the school vacations - many of the customers seemed of high-school age.

I went twice, once at around 1:45 p.m. and then again around two hours later, on a Tuesday, and both times the store was surprisingly busy. This could have been because it
Grace Dean/Insider

The hot sandwiches display was well-stocked. Most of these sandwiches wouldn't be out of place in a Starbucks store in the US ...

The hot sandwiches display was well-stocked. Most of these sandwiches wouldn
Grace Dean/Insider

... apart from a few UK-specific items, such as this ciabatta sandwich with Marmite in it.

... apart from a few UK-specific items, such as this ciabatta sandwich with Marmite in it.
Grace Dean/Insider

The store sold Starbucks' Beyond Meat Breakfast Sandwich, too.

The store sold Starbucks
Grace Dean/Insider

A second fridge contained more sandwiches, protein pots, and wraps. It also had fresh watermelon slices and oatmeal.

A second fridge contained more sandwiches, protein pots, and wraps. It also had fresh watermelon slices and oatmeal.
Grace Dean/Insider

The third case contained pastries ...

The third case contained pastries ...
Grace Dean/Insider

... including muffins, cake, and croissants. It wasn't as well-stocked as the sandwiches ...

... including muffins, cake, and croissants. It wasn
Grace Dean/Insider

... and was half empty when I came back around two hours later.

... and was half empty when I came back around two hours later.
Grace Dean/Insider

Like in the US, the prices and calorie information for barista-made drinks were displayed on a menu board behind the counter, while the food items were priced on signs on the counters.

Like in the US, the prices and calorie information for barista-made drinks were displayed on a menu board behind the counter, while the food items were priced on signs on the counters.
Grace Dean/Insider

There was a big sign on top of the counter advertising Starbucks' TikTok-inspired Strawberry Sunset iced tea. There were also signs encouraging people to download Starbucks' app, too.

There was a big sign on top of the counter advertising Starbucks
Grace Dean/Insider

There was just one barista taking orders.

There was just one barista taking orders.
Grace Dean/Insider

Next to the ordering station was a display of Starbucks merchandise you could buy, such as to-go cups ...

Next to the ordering station was a display of Starbucks merchandise you could buy, such as to-go cups ...
Grace Dean/Insider

... bags of coffee and mugs.

... bags of coffee and mugs.
Grace Dean/Insider

After placing my order, I had to stand on the right here to collect my food and drink, even though I was getting them both to eat in. This may have been because the store is split over two levels. On a visit to a different UK Starbucks in May, my order was brought to my table.

After placing my order, I had to stand on the right here to collect my food and drink, even though I was getting them both to eat in. This may have been because the store is split over two levels. On a visit to a different UK Starbucks in May, my order was brought to my table.
Grace Dean/Insider

Where the usual display of sugar, straws, and napkin would be, there was instead a sign telling customers to request them from a member of staff.

Where the usual display of sugar, straws, and napkin would be, there was instead a sign telling customers to request them from a member of staff.
Grace Dean/Insider

The sandwich was ready a couple of minutes before my drink, but it didn't go cold.

The sandwich was ready a couple of minutes before my drink, but it didn
Grace Dean/Insider

There wasn't a sticker for my iced tea. The barista just called out the drink's name and said she wasn't sure who it was for.

There wasn
Grace Dean/Insider

Both times my order was ready after less than five minutes, and both times I took it upstairs to eat.

Both times my order was ready after less than five minutes, and both times I took it upstairs to eat.
Grace Dean/Insider

The bottom of the stairwell featured a mosaic of coffee-inspired images ...

The bottom of the stairwell featured a mosaic of coffee-inspired images ...
Grace Dean/Insider

... like this barista.

... like this barista.
Grace Dean/Insider

Like downstairs, the interior was very grand.

Like downstairs, the interior was very grand.
Grace Dean/Insider

Apart from one bin overflowing with cups, the upstairs was really clean and tidy, too.

Apart from one bin overflowing with cups, the upstairs was really clean and tidy, too.
Grace Dean/Insider

Both times there were a few people sat upstairs, but it was much quieter than downstairs and I had no problems getting a table. On the second visit, there were a couple of people who sat alone working on laptops.

Both times there were a few people sat upstairs, but it was much quieter than downstairs and I had no problems getting a table. On the second visit, there were a couple of people who sat alone working on laptops.
Grace Dean/Insider

On my first visit, I ordered a hot sandwich and an iced tea ...

On my first visit, I ordered a hot sandwich and an iced tea ...
Grace Dean/Insider

... and a Frappuccino on my second visit. Most of the other customers seemed to be getting cold drinks, too, and I heard multiple people order the TikTok-inspired Strawberry Sunset iced tea.

... and a Frappuccino on my second visit. Most of the other customers seemed to be getting cold drinks, too, and I heard multiple people order the TikTok-inspired Strawberry Sunset iced tea.
Grace Dean/Insider

Ultimately, Starbucks was not very different between the UK and US. Both stores had nearly identical menus with similar displays. The biggest difference was that nearly all US customers used the drive-thru, so the store was nearly empty.

Ultimately, Starbucks was not very different between the UK and US. Both stores had nearly identical menus with similar displays. The biggest difference was that nearly all US customers used the drive-thru, so the store was nearly empty.
Getty Images/Zhang Peng

The real variation in Starbucks stores is between urban stores without drive-thrus and suburban locations that almost totally rely on drive-thrus.

The real variation in Starbucks stores is between urban stores without drive-thrus and suburban locations that almost totally rely on drive-thrus.
Starbucks drive-thru.      Photo by Jason Whitman/NurPhoto via Getty Images

Starbucks is investing in drive-thrus and mobile orders in the US, adding double lanes and other new tech to speed up lines in some stores.

Starbucks is investing in drive-thrus and mobile orders in the US, adding double lanes and other new tech to speed up lines in some stores.
Mary Meisenzahl/Insider

The UK is also getting more drive-thru locations, but a lot of Starbucks stores in the UK are in city center locations, like the one Insider went to, or are located in places like train stations, shopping malls, or within other stores. As a result, drive-thru stores aren't quite as common as in the US.

The UK is also getting more drive-thru locations, but a lot of Starbucks stores in the UK are in city center locations, like the one Insider went to, or are located in places like train stations, shopping malls, or within other stores. As a result, drive-thru stores aren
Mary Meisenzahl/Insider

Source: Starbucks

READ MORE ARTICLES ON

Popular Right Now

Popular Keywords

Buying Guides

Advertisement