We visited two Walmart stores on opposite sides of the country on Black Friday and were shocked by how few shoppers we saw
Mary Meisenzahl,Brittany Chang
A mostly empty Walmart store in Irvine, California on Black Friday 2022.Brittany Chang/Insider
- We visited two Walmart stores in New York and California on the morning of Black Friday and found relatively empty aisles.
- In New York, customers shopped electronics and toys while the rest of the store was quiet.
We went to two Walmart locations on opposite sides of the country to see what Black Friday shopping looked like this year.
Mary Meisenzahl/Insider
To our surprise, both the Walmart in Rochester, New York and Irvine, California saw similarly low foot traffic with most shoppers flocking to the electronics ...
A mostly empty Walmart store in Irvine, California on Black Friday 2022. Brittany Chang/Insider
... and just a handful of people lingering in the children's toys and holiday sections.
Brittany Chang/Insider
Walmart saw supply chain improvements this year after low inventory over the 2021 holiday season, Walmart US CEO John Furner said in a November earnings call.
FILE PHOTO: Walmart signs are displayed inside a Walmart store in Mexico City Reuters
But when we arrived just after 9 a.m. on Black Friday, the Walmart parking lot in New York looked quite bare.
Mary Meisenzahl/Insider
Walking inside, we didn't see very many shoppers, but there was security near the door.
Mary Meisenzahl/Insider
We skipped past the main grocery area, which was empty and didn't seem to have any special holiday deals.
Mary Meisenzahl/Insider
At first glance the clothing sections also seemed pretty empty of customers.
Mary Meisenzahl/Insider
We finally started seeing other shoppers around the children's clothing.
Mary Meisenzahl/Insider
Bins in the centers of aisles seemed to have some of the most popular deals, advertising "while supplies last."
Mary Meisenzahl/Insider
These were mainly less expensive items than the typical Black Friday electronics deals.
Mary Meisenzahl/Insider
Many of the deals were on bedding, pillows, and other home decor.
Mary Meisenzahl/Insider
While home goods sales didn't seem to have many takers, the toys section was much busier.
Mary Meisenzahl/Insider
The toy shelves were well-stocked.
Mary Meisenzahl/Insider
The aisles of dolls and stuffed animals weren't especially busy, but they were definitely one of the most trafficked areas of the store.
Mary Meisenzahl/Insider
The busiest area by far was the electronics section.
Mary Meisenzahl/Insider
There were some deals on TVs and video games.
Mary Meisenzahl/Insider
Customers searched through piles of discounted games and DVDs while workers restocked.
Mary Meisenzahl/Insider
Headphones and phone accessories also seemed popular based on the messy displays.
Mary Meisenzahl/Insider
Aside from toys and electronics, I wouldn't have known there was any kind of holiday or promotion going on.
Mary Meisenzahl/Insider
Meanwhile, the Walmart in Irvine, California looked about the same.
Brittany Chang/Insider
At around 7:30 a.m. — about 1.5 hours after opening — early risers had taken all the parking spots near this Walmart's immediate vicinity.
Brittany Chang/Insider
But about 15 to 20 rows back, plenty of parking spaces were still open.
Brittany Chang/Insider
Inside, there were no angry shoppers fighting over the last gaming system or discounted clothes.
Brittany Chang/Insider
Instead, the store was surprisingly peaceful.
Brittany Chang/Insider
The grocery section was almost barren, occupied primarily by employees restocking inventory.
Brittany Chang/Insider
And only a few shoppers trickled throughout the clothing and home goods sections.
Brittany Chang/Insider
Like the Walmart in New York, the bins centered along the wide aisles held many of the prominently promoted Black Friday deals on products like bedding, toys, and home goods.
Brittany Chang/Insider
Several shoppers were interested in the bins' deals on bedding sets ...
Brittany Chang/Insider
… with one person scooping up the majority of discounted television wall mounts.
Brittany Chang/Insider
But other than this one customer, most of the shopping carts around the Irvine, California Walmart weren't spilling over with discounted products.
Brittany Chang/Insider
Beside the bins, the majority of customers flocked to the holiday decor and rear electronics sections …
Brittany Chang/Insider
… although these parts of the store were still far from crowded as well.
Brittany Chang/Insider
Overall, it looked like any typical day at Walmart — not too busy yet not completely empty.
Brittany Chang/Insider
Between the retail giant's California and New York stores, it seems the era of Walmart's Black Friday shopping extravaganza is now over.
Brittany Chang/Insider
The sight of frantic shoppers, stuffed shopping carts, and packed aisles are now a thing of the past.
Brittany Chang/Insider
Instead, it's now less of a safety hazard ...
Brittany Chang/Insider
... and more of a peaceful affair with only a handful of shoppers perusing the electronics, toys, and holiday decor deals.
Brittany Chang/Insider
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