Travis Scottannounced that he is dropping a new single on Friday.
The new single is called "Franchise" — a fitting name for a song in light of Scott's recent partnership with McDonald's, the world's largest fast-food franchise.
On September 8, McDonald's launched its Travis Scott Meal, which includes a Quarter Pounder, fries, BBQ dipping sauce, and a Sprite for $6.
Some McDonald's franchisees opposed the deal prior to its launch, feeling that Scott's more explicit lyrics made him a poor choice for the family-friendly brand.