The rise of TikTok's dupes culture: You can now get these luxury-level self care products at a fraction of the originals' price

Jordan HartAug 14, 2022, 18:47 IST

TikTokers are looking for high quality products for a lower price.LaDiDa/TikTok

Dupes are back in the spotlight as shoppers search for better ways to save money.
The term 'dupe' gained popularity in the beauty community during the 2010s.

TikTok is reviving the popularity of dupes — short for duplicates — of high-end products for those who want quality, but at a heavily discounted price.

Online bargain hunters popularized the term "dupe" in the makeup industry during the 2010s. Now, these more affordable alternatives are being seen across several industries – including self-care.

Beauty review site, Supergreat, defines "dupe" as "an affordable product that mirrors a more expensive one in quality, formula, and/or appearance."

TikTokers have dedicated videos to sharing their go-to dupe products for skincare, loungewear, and more to help each other save some serious cash.

ORIGINAL: Supergoop Unseen Sunscreen - $36

Supergoop Unseen Sunscreen retails for $36 for 1.7 fluid ounces.Courtesy of Supergoop

DUPE: Trader Joe's Daily Facial Sunscreen - $9

Trader Joe's Daily Facial Sunscreen retails for $9 for 1.7 fluid ounces.Courtesy of Trader Joe's

ORIGINAL: Lululemon Softstreme High-Rise Pant - $128

Lululemon's Softstreme High-Rise Pant retails for $128.Courtesy of Lululemon

DUPE: CRZ YOGA Women's Casual Wide Leg Sweatpants - $35

CRZ YOGA Women's Casual Wide Leg Sweatpants retail for $35.Courtesy of Amazon

ORIGINAL: Tatcha Dewy Skin Cream Plumping & Hydrating Moisturizer - $69

Tatcha's The Dewy Skin Cream Plumping & Hydrating Moisturizer retails for $69 for 1.7 fluid ounces.Courtesy of Sephora

DUPE: Bliss Ex-glow-sion Brightening Moisturizer - $24

Bliss Ex-glow-sion Brightening Moisturizer retails for $24 for 1.7 fluid ounces.Courtesy of bliss

ORIGINAL: Casaluna's 500 Thread Count Washed Supima Sateen Sheet Set - $105

Casaluna's 500 Thread Count Washed Supima Sateen Sheet Set retails for $105 for a queen set.Courtesy of Target

DUPE: LuxClub Bamboo Sheet Set - $35

LuxClub's Bamboo Sheet Set retails for $35 for queen size.Courtesy of Amazon

ORIGINAL: Alphalete Amplify Short - $52

Alphalete's Amplify Short retails for $52.Courtesy of Alphalete

DUPE: Unthewe Workout Butt Lifting Shorts - $20

Unthewe Workout Butt Lifting Shorts retail for $20.Courtesy of Amazon

ORIGINAL: Drunk Elephant T.L.C. Sukari Babyfacial - $80

Drunk Elephant's T.L.C. Sukari Babyfacial retails for $80 for 1.7 fluid ounces.Courtesy of Sephora

DUPE: The Ordinary AHA 30% + BHA 2% Exfoliating Peeling Solution - $8

The Ordinary's AHA 30% + BHA 2% Exfoliating Peeling Solution retails for $8 for 1 fluid ounces.Courtesy of Sephora

ORIGINAL: Roller Rabbit Heart Pajama Set - $110

Roller Rabbit's Heart Pajama Set retails for $110Courtesy of Bloomingdale's

DUPE: LaDiDa Sweetheart Pajama Set - $46

LaDiDa's Sweetheart Pajama Set retails for $46.Courtesy of LaDiDa

I tried the pizza pasta dish that's taken over TikTok despite costing $30 to make. I may never be able to eat cheese again.

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