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People swapped obviously pricey purchases for more subtle indicators of their wealth, nodding to their economic status instead of screaming it from the rafters.
The trend was most obvious in the fashion world, but it also hit homes — and there's no sign it's slowing down.
Read on to see how people are curating their homes to put luxury on display without being over the top in 2024.
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Dyson's latest cordless vacuum allows you to keep your home clean and subtly flaunt your wealth.
The Dyson Gen5outsize vacuum.Dyson
Don't be surprised to see vintage furniture instead of new pieces in your rich friends' homes.
Vintage furniture is on the rise. Aleksandr Zubkov/Getty Images
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Bamboo sheets are becoming a go-to for elevating your bedroom.
Cozy Earth sheets.Cozy Earth
Forget the clock on your phone. You'll be starting your day with the Hatch alarm clock in 2024.
The Hatch Restore 2 clock.Hatch
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Small additions like Aesop soap are solidifying a home's luxury feel.
Aesop's Reverance Aromatique Hand Wash. Aēsop
Luxury homeowners are adding second kitchens to their homes, largely for aesthetics.
Some homeowners are adding second kitchens to their spaces. Tony Anderson/Getty Images
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People are elevating their morning coffee with espresso machines, and Breville's Barista Touch Impress is the height of luxury.
The Breville Barista Touch Impress.Breville
And if you want to take your evening cocktail to another level, you'll want to splurge on GE's Opal Nugget Ice Maker.
The GE Profile Opal 2.0 Nugget Ice Maker with Side Tank.GE
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Drinking that beverage out of a glass from Estelle Colored Glass will make it feel even more luxurious.
The Estelle Colored Wine Stemware.Estelle Colored Glass
Some people are even showing their status with throw blankets.
The Hermès Avalon blanket.Hermès
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And you'll feel extra cozy with a Trudon candle burning next to you.
Trudon sells high-end candles.Trudon
Luxury starts with an aesthetic, so it's no surprise wealthy people are hiding their TVs.
TV frames hide the devices in plain sight.Deco TV Frames
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It's also becoming trendy to decorate with oversize and overpriced coffee table books.
"The Impossible Collection of Cigars."Assouline
And when you entertain, you'll turn on your Ooni Pizza Oven instead of a grill.