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The life and career of Lululemon founder Chip Wilson

The life and career of Lululemon founder Chip Wilson
Lululemon founder Chip Wilson in 2017.Jim Bennett/Getty Images
  • Chip Wilson founded Lululemon Athletica Inc. in 1997 after selling his first apparel company.
  • During his tenure, Wilson became known for his controversial remarks and mishandling of company scandals.

Lululemon's billionaire founder Chip Wilson has been the center of both acclaim and controversy.

The 68-year-old entrepreneur was at the forefront of the movement that turned women's activewear into everyday apparel. The booming athleisure market is estimated to reach $662 billion by 2030, according to a recent report. And Lululemon is a big part of that market. Popular items, like the brand's leggings, develop cult followings and become status symbols among certain demographics, like Gen Z.

But Wilson has also been a poster child for corporate controversy. Over the years, his comments about women's bodies, child labor, and the Asian community sparked outrage and eventually led to his ouster.

After being heavily involved with the brand for over 15 years, Wilson resigned from the board of directors in 2015.

Today, Wilson is worth about $7.3 billion, according to Bloomberg. He's among the top 10 wealthiest Canadians. He spends part of his fortune on philanthropy and researching a cure for the rare muscular disease called facioscapulohumeral muscular dystrophy, which he was diagnosed with at 32 years old.

Here's everything we know about Wilson's life and career as the founder and former CEO of Lululemon.

Dennis “Chip” Wilson was born in California and raised in Canada.

Dennis “Chip” Wilson was born in California and raised in Canada.
Chip Wilson, Lululemon founder.      Reuters

Wilson lived in California up until the age of five when his family moved to Calgary. He relocated to Edmonton for university in 1973 before moving back to the US for work two years later, according to his website.

He worked on an oil pipeline and as an economist before venturing into entrepreneurship.

He worked on an oil pipeline and as an economist before venturing into entrepreneurship.
The Lululemon logo.      Michael Buckner/Getty

He lived in Alaska and worked on an oil pipeline in 1975. During this time, Wilson said he read the top 100 books of all time.

"By the age of 19, I might have been the wealthiest, most traveled and best-read boy in the world," Wilson wrote on his website.

He went on to become an economist after receiving his degree in economics from the University of Calgary in 1979.

He attributes his first entrepreneurial success to a mistake.

He attributes his first entrepreneurial success to a mistake.
Pants sold at Lululemon.      Steve Russell/Getty

His entrepreneurial streak began in 1979 with Westbeach Surf Company. He started making shorts inspired by those he saw on a trip to California in 1979, Wilson writes in his book, "The Story of Lululemon."

"The mistake that led to my success was an inability to sell my long, baggy, wild-patterned shorts to wholesalers. Consequently, I was forced to open my own store," he writes on his website.

He opened his own stores and owned the manufacturing — a move that he said tripled profits, he writes

Over the years, his company evolved to serve different types of athletic lifestyles, like skateboarding and snowboarding. In 1997, Wilson sold Westbeach.

He was diagnosed with FSHD2 in 1987 at the age of 32.

He was diagnosed with FSHD2 in 1987 at the age of 32.
Athletes during the swim portion of the Ironman challenge in Lisbon, Portgual.      Octavio Passos/Getty Images

Wilson led an active lifestyle growing up. He played football, wrestled in university, and completed an Ironman triathlon in 1983, according to his website.

Four years later, he was diagnosed with the rare, slow atrophying muscular dystrophy. As a result Wilson said he dedicates "considerable time and money into discovering a cure."

Ten years later, he founded the athleisure brand Lululemon.

Ten years later, he founded the athleisure brand Lululemon.
A Lululemon storefront.      UCG/Getty

The first Lululemon store opened in 2000 in Vancouver, Forbes reported. Wilson is often credited with creating and normalizing athleisure for everyday wear rather than just for workouts.

Wilson once said he named the company Lululemon because he believed Japanese people can't pronounce the letter L.

"It's funny to watch them try and say it," Wilson told Canada's The Tyee in 2005.

He has also said that brand names with the letter L in them are considered more authentic to Japanese consumers.

His now-wife, Summer Wilson, started as the founding lead designer for the brand, according to her website.

He married Summer Wilson in 2002 and has five sons.

He married Summer Wilson in 2002 and has five sons.
Chip and Summer Wilson attend an event.      Robert Cianflone/Getty Images

Wilson and Summer wed in 2002, according to his site. He had two sons from a previous marriage, and he and Summer eventually welcomed three more.

The couple live in Vancouver where Wilson has permanently lived since 1986, per his website.

Wilson stepped down from his position as CEO of Lululemon in 2007 when the company went public.

Wilson stepped down from his position as CEO of Lululemon in 2007 when the company went public.
Lululemon went public in 2007.      Brad Barket/Getty

After taking the company public, Wilson took the role of chief innovation and branding officer. His CEO successor was former Starbucks executive Christine Day. The pair clashed often.

He served as the company’s chief innovation and branding officer for about 4 years before he was forced to resign.

He served as the company’s chief innovation and branding officer for about 4 years before he was forced to resign.
Lululemon is popular among American teens.      Budrul Chukrut/SOPA Images/LightRocket/Getty Images

In January 2012, Lululemon announced that Wilson would step down from his role as chief innovation and branding officer. His vision for the brand's direction was a source of friction between him and former CEO Day.

Following his resignation, Wilson began a sabbatical in Australia for over a year before Lululemon called him back to help handle a crisis, according to a 2015 press release.

Wilson has made some outrageous remarks about women, child labor, and more over the years.

Wilson has made some outrageous remarks about women, child labor, and more over the years.
Chip Wilson has made controversial comments about women.      Penske Media/Getty

Women, children, and minorities have been the subject of Wilson's most offensive takes over the years. Most of which he's had to later clarify or apologize for.

The lululemon founder once blamed birth control for higher divorce rates since "Men did not know how to relate to the new female." Wilson has also spoken in favor of children working in factories to earn money and avoid poverty.

"The single easiest way to spread wealth around the world is to have poor countries pull themselves out of poverty," Wilson told The Tyee.

His comments about women’s bodies preceded Wilson's official departure from Lululemon.

His comments about women’s bodies preceded Wilson
Lululemon helped popularize athleisure.      Justin Sullivan/Getty

Customers began complaining about their pants pilling in 2013 months after Lululemon had to recall 17% of its pants for being too sheer.

Wilson — the chairman of the board at that time — responded to the criticism during an interview with Bloomberg TV by saying their own bodies might be to blame rather than Lululemon.

"Frankly some women's bodies just don't actually work for it," Wilson told Bloomberg. "They don't work for some women's bodies...it's really about the rubbing through the thighs, how much pressure is there over a period of time, how much they use it."

He eventually apologized for his remarks in a YouTube video posted to Lululemon's Facebook page after his comments caused public outrage.

Wilson stepped down as chairman of the board in 2013.

Wilson stepped down as chairman of the board in 2013.
Wilson speaks at an event.      Jim Bennett/Getty

Amid tension with Day and a year of scandals for Lululemon, Wilson stepped down from his role as chairman of the board in 2013.

In his book, titled "Little Black Stretchy Pants," Wilson said he made Day cry during a 2013 meeting when he called her a terrible CEO and questioned her vision for Lululemon. Wilson wrote that he suspected her reaction was fake, and Day announced her resignation one day later.

On his website, Wilson said he had his own reason for leaving the company.

"I lost control of the culture and product development," Wilson wrote. "At odds with a board of directors who did not want to invest in the future, I departed in 2013."

In 2014, Wilson sold half of his stake in Lululemon.

In 2014, Wilson sold half of his stake in Lululemon.
A Lululemon store.      Zhang Peng/Getty

In the deal, Wilson sold half of his shares in the company to investment firm Advent International for $845 million, Inc. reported. Today, Wilson owns an 8% stake in Lululemon, according to Bloomberg.

Wilson owns about 1% of Anta Sports, which is known as the Nike of China.

Wilson owns about 1% of Anta Sports, which is known as the Nike of China.
The logo of Anta Sports is seen on a sneaker.      Thomson Reuters

In 2019, Wilson invested $100 million in the Chinese activewear company for a 0.6% stake, Forbes reported. Anta owns a majority stake in Amer Sports, a conglomerate of brands which includes Arc'teryx and Wilson Sports. Wilson said in an interview that he owns a 20% stake in Amer.

Wilson has a $7.8 billion net worth.

Wilson has a $7.8 billion net worth.
Lululemon shopping bags are almost as popular as its products.      Gary Hershorn/Getty

Wilson's 8% stake in Lululemon makes up a major portion of his wealth, per Bloomberg. Lululemon reported revenue of $8.1 billion in the last fiscal year, which ended in January 2023.

He owns the most expensive home in Vancouver.

He owns the most expensive home in Vancouver.
Vancouver is a city in British Columbia, Canada.      Ron Watts/Getty Images

His waterfront mansion was valued at $74 million in January and has seven bedrooms and nine bathrooms, according to CBC. The property, which was constructed in 2008, has a pool and tennis court.

In 2011, Wilson and his wife launched a real estate company.

In 2011, Wilson and his wife launched a real estate company.
Chip and Summer Wilson attend an event.      Rachel Murray/Getty

Low Tide Properties invests in, develops, and operates commercial and residential buildings in Vancouver, with a focus on building lab and hospital spaces. It also owns multi-family properties in Seattle.

Wilson told Real Estate Magazine that started the company with a goal to invest 65% of his family's wealth into real estate in three cities by 2030.

The couple also started a design school.

The couple also started a design school.
Chip Wilson, Summer Wilson, and JJ Wilson attend a Kit and Ace launch party.      Paul Marotta/Getty

In 2018, the Wilsons established the Wilson School of Design at Kwantlen Polytechnic University in Richmond, British Columbia. They donated $12 million towards the program and a $36 million new facility on the school's campus.

Wilson has charitable organizations for education and land conservation.

Wilson has charitable organizations for education and land conservation.
Chip and Summer Wilson attend a Imagine1Day dinner event      Rachel Murray/Getty

He has allocated some of his wealth towards his charities Imagine1Day, which funds schooling for children in Ethiopia, and Wilson 5 Foundation which supports land conservation and public art installations in British Columbia.

He has allocated $100 million into his venture to cure FSHD.

He has allocated $100 million into his venture to cure FSHD.
Wilson gives a talk for TEDx.      YouTube/TEDx Talks

Wilson's rare muscular disease affects an estimated 900,000 people globally. Wilson has an even less common form known as FSHD2, which affects just 5% of those with the disease, Insider reported.

In 2022, Wilson created his philanthropic venture Solve FSHD and pledged $100 million into finding a cure for FSHD.

Wilson has unusual views on aging and has tried anti-aging treatments.

Wilson has unusual views on aging and has tried anti-aging treatments.
Chip Wilson has unusual views on aging.      Chip Wilson

On his website, Wilson wrote, "I have a great fascination for the subject of longevity as I see aging as a disease."

In his quest to cure FSHD, he has experimented with longevity and wellness treatments popular among wealthy entrepreneurs trying to prevent aging. Some of his methods include hormone therapy, electroacupuncture, and daily doses of the immunosuppressive drug rapamycin, according to Bloomberg.


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