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The Drive-Thru: Inside Amazon's delivery plans, McDonald's takes the Chicken McGriddle national, and a tiny IHOP serves tiny pancakes

Dec 20, 2019, 21:20 IST

Hello! If this is your first time reading The Drive-Thru, welcome to BI Retail's weekly rundown of the biggest news in shopping, food, and more. I'm Kate Taylor, and you can get more of me in your inbox every Friday by signing up here.

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If this isn't your first time reading, then I'm guessing you aren't sick of retail content yet. In fact, maybe you want more? BI is hosting its first retail-centric conference in January - you can register to attend here.

I will, unfortunately, not be attending the conference because I will be at the ICR Conference in Orlando. If you'll be in Orlando, let me know. Otherwise, consider coming to the Redefining Retail conference. BI Retail has a lot of fun doing our jobs; ergo, this conference will be fun.

Now that I've asked you to sign up for various things, let's get to what happened this week.

How Amazon does delivery

As Amazon enters crunch time before the holidays, Hayley has some great insights into how the e-commerce giant is approaching delivery.

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Get the full story on the growth of Amazon delivery here.

Sneakerheads reveals all

Shoshy spoke with sneaker resellers Adeel Shams and Michael Mitchell about how they make thousands of dollars a month reselling sneakers.

Subscribe to BI Prime for the full explanation of how Shams and Mitchell broke into the multimillion-dollar sneaker resale market, plus a rundown of what types of shoes turn the biggest profit.

McDonald's takes the Chicken McGriddle and McChicken Biscuit national

McDonald's has been selling the McChicken Biscuit and Chicken McGriddle across a sizeable chunk of the US this year. And, this week I got my hands on some internal documents about the chain's plans to roll out the chicken breakfast items nationally in January.

2020 is set to be a hot year for the fast-food breakfast battleground. Wendy's is launching breakfast, Taco Bell is doubling down on $1 menu items, and McDonald's refuses to surrender its title as fast-food breakfast king. More competition typically means better deals and more absurd attempts to win over customers - so it's going to be a nice start to the new year for fast-food lovers.

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Read my scoop here.

Store tour: A department store for Instagram lovers

Bethany visited Neighborhood Goods, a trendy new marketplace that opened last week in Manhattan's Chelsea Market. Inside, she found buzzy direct-to-consumer brands and plenty of millennial pink.

"We wanted to test this thematic and communal approach to retail and provide a platform for younger companies that really wanted to dabble with popups," founder Matt Alexander told Bethany.

Read the store tour here.

Taste test: Tiny [International] House [of Pancakes]

Irene went to the tiny IHOP and had some tiny pancakes. It was all extremely cute!

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Irene's take: "That's what this meal was: fun and creative, with risks that didn't always pay off, but astonished when they did."

Go inside the tiny IHOP here.

Everything else you need to know:

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