The 100 best brands, according to customers

Talia Lakritz,Lydia Warren,Frank OlitoAug 18, 2021, 19:57 IST

Consumers named Costco as one of their favorite brands, according to Comparably data.Noam Galai/Getty Images

Comparably compiled a list of the 100 best brands based on ratings from customers.
The final list includes media companies, fast-food restaurants, financial services, and others.
Peloton, Netflix, and Costco top the list.

Comparably determined customers' top 100 brands using ratings from approximately 200,000 people.

Chick-fil-A was named a top brand by customers, according to Comparably data. Alexi Rosenfeld/Getty Images

100. Best Buy

Best Buy. Bebeto Matthews/AP

99. Foot Locker

Foot Locker. Reuters

98. Bose

Bose. Mike Blake/Reuters

97. Philips

Philips. AFP

96. Nordstrom

Nordstrom. Rob Kim/Getty Images

95. 3M

3M. Jae C. Hong/AP

94. FedEx

FedEx. Mark Lennihan/AP

93. Coinbase

Coinbase Global on the Nasdaq MarketSite in New York. Shannon Stapleton/Reuters

92. 7-Eleven

7-Eleven. Tupungato/Shutterstock

91. Procter & Gamble

Procter & Gamble. Al Behrman/AP

90. Twitter

Twitter. Nopparat Khokthong/Shutterstock

89. Uber

Uber. Eric Risberg/AP

88. Johnson & Johnson

Johnson & Johnson. Mel Evans/AP

87. Mastercard

Mastercard. Reuters

86. Baskin-Robbins

A Baskin-Robbins ice cream. Rachel Ko/Shutterstock

85. The Home Depot

The Home Depot. John Raoux/AP

84. McDonald's

McDonald's products. Scott Olson/Getty Images

83. Hilton

Hilton. William Thomas Cain/Getty Images

82. Tommy Hilfiger

Tommy Hilfiger. Cineberg/Shutterstock

81. Toyota

Toyota. Stephen Lam/Reuters

80. Ubisoft

Ubisoft. Eric Thomas/AFP via Getty Images

79. Marriott

A Marriott hotel. Justin Sullivan/Getty Images

78. Airbnb

The Airbnb app. VideoBSN/Shutterstock

77. Riot Games

The Valorant Champions Tour 2021. Valorant was published by Riot Games. Colin Young-Wolff/Riot Games Inc. via Getty Images

76. LVMH (Louis Vuitton Moet Hennessy)

LVMH products. Carlos Barria/Reuters

75. YouTube

YouTube. AngieYeoh/Shutterstock

74. MAC Cosmetics

MAC Cosmetics. Sorbis/Shutterstock

73. Bungie

Gamers play "Destiny 2," which was developed by Bungie. Chesnot/Getty Images

72. JPMorgan Chase & Co.

JPMorgan Chase. Justin Sullivan/Getty Images

71. Cisco

Cisco. Elijah Nouvelage/Reuters

70. USAA

USAA. Sara D. Davis/AP Images for U.S. Chamber of Commerce Foundation

69. Unilever

Unilever. Piroschka van de Wouw/Reuters

68. Whole Foods Market

Whole Foods Market. Irene Jiang/Business Insider

67. Square

A florist uses a Square credit card reader. Patrick T. Fallon/AFP via Getty Images

66. Adobe

Adobe's Creative Cloud app is seen on an iPhone. Jaap Arriens/NurPhoto via Getty Images

65. Visa

Visa. Reuters

64. Versace

Versace. Scott Olson/Staff/Getty Images

63. Puma

Puma. Grigory Dukor/Reuters

62. American Express

American Express. Matt Winkelmeyer/Getty Images for American Express

61. Mars

Employees work at Mars Inc. Vincent Kessler/Reuters

60. HBO

HBO Max on an iPad. WarnerMedia

59. Sephora

Sephora. Mark Metcalfe/Getty Images

58. Adidas

Adidas. SOPA Images/Getty Images

57. National Geographic

National Geographic. Vladimir Razgulyaev/Shutterstock

56. Rooster Teeth

The Rooster Teeth Presents RWBY Volume 7 panel during New York Comic Con in 2019. Eugene Gologursky/Getty Images for ReedPOP

55. The Coca-Cola Company

Coca-Cola. Matt Rourke/AP

54. Tiffany & Co.

Tiffany & Co. Paul Sakuma/AP

53. AMD

AMD. REUTERS

52. Gucci

Gucci. Bobby Yip/Reuters

51. Crocs

Crocs. Dina Rudick/The Boston Globe via Getty Images

50. Shopify

Shopify. Denis Poroy/AP

49. Ritz-Carlton

The Ritz-Carlton. Marcio Jose Sanchez/AP

48. Logitech

Logitech. NurPhoto/Getty Images

47. Pinterest

Pinterest. Rich Polk/Getty Images for Pinterest

46. BMW Group

BMW. BMW

45. Chipotle Mexican Grill

Chipotle. Joe Raedle/Getty Images

44. Porsche

The Everrati Porsche 911 EV. Everrati

43. Dunkin'

Dunkin. Andrew Burton/Getty Images

42. The Hershey Company

The Hershey Company. Thomson Reuters

41. Mercedes-Benz USA

Mercedes-Benz EQB. Mercedes-Benz

40. Bath & Body Works

Bath & Body Works. Brendan McDermid/Reuters

39. Colgate-Palmolive

Colgate-Palmolive. Jorge Silva/Reuters

38. Red Bull

Red Bull. Alex Tai/SOPA Images/LightRocket via Getty Images

37. Audi

Audi. Audi

36. Honda

Honda. Alanis King

35. Slack

Slack. Slack

34. Nvidia

Nvidia. Omar Marques/SOPA Images/LightRocket via Getty Images

33. Starbucks

Starbucks. Charles Krupa/AP

32. Tesla Motors

Tesla Motors. David Zalubowski/AP

31. Sony PlayStation

Sony PlayStation. picture alliance/Contributor/Getty Images

30. Uniqlo

Uniqlo. Ng Han Guan/AP

29. LinkedIn

LinkedIn. Photo by Lorenzo Di Cola/NurPhoto via Getty Images

28. Chanel

Chanel. Joey Hadden/Insider

27. Rockstar Games

Rockstar Games. "Grand Theft Auto V"/Rockstar Games

26. Glossier

Glossier. Jessica Tyler/Business Insider

25. American Eagle Outfitters

American Eagle Outfitters. Mark Lennihan/AP

24. Southwest Airlines

Southwest Airlines. Markus Mainka/Shutterstock

23. Instagram

Instagram. NurPhoto/Getty Images

22. Microsoft

Microsoft. Cindy Ord/Getty Images

21. Delta Air Lines

Delta. SOPA Images/Getty Images

20. Lego Group

Lego. Stefano Guidi/Getty Images

19. REI

REI. Jeff Roberson/AP Images

18. Headspace

Headspace. Headspace

17. Nintendo

Nintendo. Ben Gilbert/Business Insider

16. Vans

Vans. Shutterstock

15. In-N-Out Burger

In-N-Out Burger. George Rose/Getty Images

14. Roblox

Roblox. Lionel Bonaventure/AFP/Getty Images

13. The Walt Disney Company

The Walt Disney Company. John Raoux/AP

12. Zoom Video Communications

Zoom. Reuters

11. Trader Joe's

Trader Joe's. Shoshy Ciment/Business Insider

10. Spotify

Spotify. Spotify

9. Google

Google. Getty Images

8. Target

Target. David Zalubowski/AP

7. Nike

Nike. STR/AFP via Getty Images

6. Apple

Apple. Chesnot/Getty Images

5. Amazon

Amazon. George Frey/Getty Images

4. Chick-fil-A