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Resale site The RealReal joins the list of companies cutting ties with Kanye West and his Yeezy line after the rapper's antisemitic remarks

Oct 26, 2022, 06:13 IST
Business Insider
Kanye WestEvan Agostini/Invision/AP
  • The RealReal said Tuesday that it would not be accepting new listings for Yeezy products on its site.
  • There are still hundreds of listings under the 'Yeezy' tag on the site.
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Clothing resale marketplace The RealReal announced Tuesday that it would not be accepting new listings of Kanye West's Yeezy products on its site.

"Kanye West's recent behavior at Paris Fashion week and the comments he made regarding the Jewish community are not only offensive, but are harmful and go against everything we believe in," The RealReal wrote in a statement to Insider.

Still, hundreds of current listings for Yeezy sneakers, slides, and other clothing items remain on The RealReal's site. The listings are provided by consignors who sell their products to the site for a portion of the sale price.

The RealReal told Insider, "we represent consignors not brands, and since we have already accepted and listed these items, we will not accept any future items."

The RealReal is one among several brands that severed ties with West on Tuesday over his antisemitic remarks in recent weeks.

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Early Tuesday morning, Adidas announced in a statement that it would be ending its deal with West. The company said their decision to cut ties will cost them around $246 million in revenue this year.

However, Adidas still plans to sell Yeezy designs under its own branding starting next year, according to Bloomberg.

Shortly after Adidas's announcement, a slew of retailers made moves to pull Yeezy products from their stores.

Gap said Tuesday it was removing Yeezy products from its stores and began redirecting visitors from YEEZYGAP.com back to Gap's homepage. The company ended its partnership with West back in September, but had planned to sell Yeezy products through the first half of 2023, according to The New York Times.

"Antisemitism, racism and hate in any form are inexcusable and not tolerated in accordance with our values. On behalf of our customers, employees and shareholders, we are partnering with organizations that combat hate and discrimination," Gap told Insider in a statement.

Sneaker retailer Foot Locker also said Tuesday that it would be pulling Yeezy shoes from its stores, according to Footwear News. In an internal email to staff that was seen by Footwear News, Footlocker instructed employees to remove Yeezy shoes from its shelves.

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Foot Locker did not immediately respond to Insider's request for a comment.

West has been criticized for his controversial comments over the years. However, the pullback from brands has been triggered by a recent confluence of racially charged statements.

West was pictured at Paris Fashion Week in early October wearing a "White Lives Matter" t-shirt. Days later, he made antisemitic comments on Instagram, Twitter and the podcast Drink Champs.

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