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Millennials are resurrecting many of the things they were supposed to have killed off like golf, starter homes, and canned tuna
Millennials are resurrecting many of the things they were supposed to have killed off like golf, starter homes, and canned tuna
Madeline StoneJul 29, 2020, 03:06 IST
Mayo is having a moment.Shoshy Ciment/Business Insider
Millennials have been blamed for the decline of a number of industries, including beer, golf, and even napkins.
But the coronavirus pandemic has changed spending habits for many, meaning that previously neglected products are starting to see a comeback.
Sales of cereal, beer, and canned tuna are all on the rise.
Millennials and their spending habits have been accused of killing everything from the idea of the starter home to mayonnaise.
There are many reasons millennials' preferences differ from those of past generations — for the most part, they entered the job market during the last recession, and many have student loan debt to contend with.
But as the US continues to weather the coronavirus pandemic, many consumers have shifted their spending to make up for the changes in their lifestyle. That includes millennials, who appear to be making certain purchases they weren't before the pandemic hit.
Here are some things that are making a comeback after being killed by millennials:
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Starter homes
Rich Pedroncelli/AP
Beer
A man holds a pint of lager in a pub on February 28, 2020 in Cardiff, Wales. A new law setting a minimum alcohol price will come into force on March 2 under Welsh Government plans.
Matthew Horwood/Getty Images
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Cooking
lenetstan/Shutterstock.com
Mayo
Mayo is having a moment.
Shoshy Ciment/Business Insider