McDonald's teams up with Chrissy Teigen and John Legend for its latest celebrity collaboration — this time, for charity
McDonald's teams up with Chrissy Teigen and John Legend for its latest celebrity collaboration — this time, for charity
Kate Taylor
McDonald's is teaming up with Chrissy Teigen and John Legend for its latest celebrity partnership.
On Tuesday, McDonald's launched a new social media challenge to support Ronald McDonald House Charities (RMHC).
Until December 31, McDonald's will give $100 to RMHC for every person who posts a supportive message or a photo of themselves making a RMHC heart symbol with the #HereForRMHC hashtag.
"When you're able to lean on loved ones, the hard times always get a little easier," Teigen and Legend said in a statement. "We can't imagine how agonizing it must be when you're not able to be there with your sick child."
Teigen and Legend show in the photo how to make the RMHC heart with your hands — a diamond shape, with a heart inside, sticking your pinky finger up to represent a chimney.
