scorecardI went to Costco, Sam's Club, and BJ's to compare warehouse clubs. Costco is still the best, even though it asks the highest price for membership.
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  4. I went to Costco, Sam's Club, and BJ's to compare warehouse clubs. Costco is still the best, even though it asks the highest price for membership.

I went to Costco, Sam's Club, and BJ's to compare warehouse clubs. Costco is still the best, even though it asks the highest price for membership.

Mary Meisenzahl   

I went to Costco, Sam's Club, and BJ's to compare warehouse clubs. Costco is still the best, even though it asks the highest price for membership.
Mary Meisenzahl/Insider
  • Sam's Club, Costco, and BJ's are the main membership club grocery competitors in the US.
  • Sam's Club and Costco are nearly identical in most ways, but BJ's is smaller and sells more name brands.

Memberships are up at all three major warehouse clubs as inflation increases grocery bills.

Memberships are up at all three major warehouse clubs as inflation increases grocery bills.
A Costco truck makes a delivery to a Costco store in Carlsbad, California.      Mike Blake/Reuters

I'm a Costco member, so I visited Sam's Club and BJ's to see how they stack up.

I
Scott Olson/Getty Images

All three stores operate on the same premise: customers purchase annual memberships that give them access to bulk goods at prices lower than most other grocery stores, plus a discount on gas and other items.

All three stores operate on the same premise: customers purchase annual memberships that give them access to bulk goods at prices lower than most other grocery stores, plus a discount on gas and other items.
Shoppers leave a BJ's store in Alexandria, Virginia      Reuters/Kevin Lamarque

Costco has over 500 stores in the US, and Sam's Club has about 600.

Costco has over 500 stores in the US, and Sam
Shoppers leave Costco in Fairfax, Virginia      Thomson Reuters

BJ's is a bit smaller, with 229 locations along the East Coast of the US.

BJ
Mary Meisenzahl/Insider

Sam's Club offers memberships at two tiers: $45 a year for Club level, and $100 a year for Plus. Costco's Gold Star membership is $60 a year, and the Executive Level is $120 per year, and BJ's is $55 for the lower level and $110 for the higher tier.

Sam
Shoshy Ciment/Business Insider

Costco has far higher sales than Sam's Club, reporting $192 billion in the 2021 fiscal year, compared to less than half that at $63.9 billion for Sam's Club.

Costco has far higher sales than Sam
Mary Meisenzahl/Insider

BJ's is a smaller player, with $16.3 billion in sales in 2021, though that still made it the company's best year to date.

BJ
Mary Meisenzahl/Insider

I visited all three stores to get an idea of how they compare in person, beyond the balance sheet.

I visited all three stores to get an idea of how they compare in person, beyond the balance sheet.
Scott Olson/Getty Images

When you walk into Costco, a greeter checks to make sure you have your membership card, which is required to make purchases besides alcohol, the food court, and a few other exceptions.

When you walk into Costco, a greeter checks to make sure you have your membership card, which is required to make purchases besides alcohol, the food court, and a few other exceptions.
M. Spencer Green / AP

I entered the gigantic Costco warehouse to be greeted by large electronic displays, with TVs stacked up high.

I entered the gigantic Costco warehouse to be greeted by large electronic displays, with TVs stacked up high.
Mary Meisenzahl/Insider

You could outfit an entire home from the appliances in Costco, including washing machines, dryers, refrigerators, dishwashers, and more.

You could outfit an entire home from the appliances in Costco, including washing machines, dryers, refrigerators, dishwashers, and more.
Mary Meisenzahl/Insider

Then, we finally made our way to the food. Brand name snacks mostly made up the center displays, sitting on pallets.

Then, we finally made our way to the food. Brand name snacks mostly made up the center displays, sitting on pallets.
Mary Meisenzahl/Insider

Products are loosely organized by type, like snacks or baked goods. Most products either come in huge boxes, or you're required to buy multiple bags.

Products are loosely organized by type, like snacks or baked goods. Most products either come in huge boxes, or you
Mary Meisenzahl/Insider

For the most part, every section is inside the main warehouse itself, but dairy and some fruits and vegetables have their own separate refrigerated sections off the main area.

For the most part, every section is inside the main warehouse itself, but dairy and some fruits and vegetables have their own separate refrigerated sections off the main area.
Mary Meisenzahl/Insider

Back out in the main warehouse is the bakery with fresh and packaged goods.

Back out in the main warehouse is the bakery with fresh and packaged goods.
Mary Meisenzahl/Insider

Fresh baked goods are displayed right in front of the kitchen.

Fresh baked goods are displayed right in front of the kitchen.
Mary Meisenzahl/Insider

You can also buy custom cakes and order them in store, right in front of the bakery.

You can also buy custom cakes and order them in store, right in front of the bakery.
Mary Meisenzahl/Insider

The rest of the back wall next to the bakery is a deli and meat counter.

The rest of the back wall next to the bakery is a deli and meat counter.
Mary Meisenzahl/Insider

This is where you can find the chain's famous $5 rotisserie chickens.

This is where you can find the chain
Mary Meisenzahl/Insider

A few aisles of refrigerated shelves hold cheeses, butter, and all different kinds of dips and spreads.

A few aisles of refrigerated shelves hold cheeses, butter, and all different kinds of dips and spreads.
Mary Meisenzahl/Insider

Beer and hard seltzers are available in the main area of the store. Other alcohol is only sold in the liquor store next door, which has a separate entrance, though that isn't the case in all locations.

Beer and hard seltzers are available in the main area of the store. Other alcohol is only sold in the liquor store next door, which has a separate entrance, though that isn
Mary Meisenzahl/Insider

The remaining aisles on the far side of the store are dedicated to freezers with entrees and desserts, and pantry goods in bulk.

The remaining aisles on the far side of the store are dedicated to freezers with entrees and desserts, and pantry goods in bulk.
Mary Meisenzahl/Insider

Most of the non-food items are gathered in the center of the store, from clothes to books, furniture, electronics, and fine jewelry.

Most of the non-food items are gathered in the center of the store, from clothes to books, furniture, electronics, and fine jewelry.
Mary Meisenzahl/Insider

A floral section has bouquets and arrangements, sometimes themed around upcoming holidays like Mother's Day.

A floral section has bouquets and arrangements, sometimes themed around upcoming holidays like Mother
Mary Meisenzahl/Insider

Costco also provides some services inside stores, including a pharmacy, optical store, and hearing aid center.

Costco also provides some services inside stores, including a pharmacy, optical store, and hearing aid center.
Mary Meisenzahl/Insider

There are about fifteen checkout lanes staffed by workers, plus newer self-checkout stations.

There are about fifteen checkout lanes staffed by workers, plus newer self-checkout stations.
Mary Meisenzahl/Insider

Just past the checkout lanes, the food court sells food and drinks, including the famous $1.50 hot dog and soda combination.

Just past the checkout lanes, the food court sells food and drinks, including the famous $1.50 hot dog and soda combination.
Mary Meisenzahl/Insider

After easing pandemic restrictions, tables for indoor dining were added back.

After easing pandemic restrictions, tables for indoor dining were added back.
Mary Meisenzahl/Insider

Next up, I went to the closest Sam's Club to me, which was located about 60 miles away in a suburb of Buffalo.

Next up, I went to the closest Sam
Mary Meisenzahl/Insider

The first major difference I noted was that no one checked if I was a Sam's Club member as I walked in.

The first major difference I noted was that no one checked if I was a Sam
Mary Meisenzahl/Insider

When I first walked inside, it looked nearly the same as Costco with large electronics placed near the entry.

When I first walked inside, it looked nearly the same as Costco with large electronics placed near the entry.
Mary Meisenzahl/Insider

I was struck by the large aisles full of tires taking up some prime real estate close to the front of the store.

I was struck by the large aisles full of tires taking up some prime real estate close to the front of the store.
Mary Meisenzahl/Insider

Otherwise, the stores had the same main merchandise categories, including large appliances, furniture, and some plants and gardening supplies.

Otherwise, the stores had the same main merchandise categories, including large appliances, furniture, and some plants and gardening supplies.
Mary Meisenzahl/Insider

Both had jewelry displays, with salespeople around to talk about the products.

Both had jewelry displays, with salespeople around to talk about the products.
Mary Meisenzahl/Insider

They carry much of the same merchandise, like this inflatable outdoor shark slide that was on display in both locations.

They carry much of the same merchandise, like this inflatable outdoor shark slide that was on display in both locations.
Mary Meisnezahl/Insider

In most ways, the stores seemed to be essentially the same.

In most ways, the stores seemed to be essentially the same.
Mary Meisenzahl/Insider

I did find some other differences, though they were relatively minor.

I did find some other differences, though they were relatively minor.
Mary Meisenzahl/Insider

Sam's Club has an established curbside pickup program at no extra cost to members, similar to services available at Walmart and Aldi.

Sam
Mary Meisenzahl/Insider

A large area of the entryway is dedicated to holding these orders.

A large area of the entryway is dedicated to holding these orders.
Mary Meisenzahl/Insider

Most Costco locations only have "warehouse pickup," with curbside service limited to electronics, jewelry, and a few other items that do not include groceries.

Most Costco locations only have "warehouse pickup," with curbside service limited to electronics, jewelry, and a few other items that do not include groceries.
Mary Meisenzahl/Insider

Sam's Club also seems to make it easier for customers to use these large pallet carts than at Costco, where I've only seen them pushed by shoppers on rare occasions.

Sam
Mary Meisenzahl/Insider

Both stores were very organized and had fully stocked shelves, but Sam's Club felt a bit more disheveled because there was no separation between shopping areas and loading organizational areas like there were at Costco.

Both stores were very organized and had fully stocked shelves, but Sam
Mary Meisenzahl/Insider

I was surprised to find that at Sam's Club, all alcohol sales are made in the main store area.

I was surprised to find that at Sam
Mary Meisenzah/Insider

Sam's Club had wine and other flavored drinks in the main store, while Costco is typically limited to beer and seltzers in the main area at my usual location.

Sam
Mary Meisenzah/Insider

Sam's Clubs' food court was much smaller and less busy than Costco's, but they had essentially the same menu.

Sam
Mary Meisenzahl/Insider

They have the same basic lineup of pizza, hot dogs, and soda. Sam's also matches Costco's iconic $1.50 hot dog and soda, though they don't have my personal favorite, the chicken bake.

They have the same basic lineup of pizza, hot dogs, and soda. Sam
Shoshy Ciment/Business Insider

The two stores even have the same tables set up in their food courts.

The two stores even have the same tables set up in their food courts.
Mary Meisenzahl/Insider

BJ's, my final stop, was quite different from the other two stores.

BJ
Mary Meisenzahl/Insider

When I walked into BJ's for the first time, it was less overwhelming than the other two warehouse stores.

When I walked into BJ
Mary Meisenzahl/Insider

It's still a big warehouse, but quantities are smaller, and products aren't stacked up nearly as high.

It
Mary Meisenzahl/Insider

BJ's has most of the same product categories as Costco and Sam's Club, like outdoor equipment furniture, grills, and clothing in addition to groceries.

BJ
Mary Meisenzahl/Insider

The main difference is that there is less of everything. Outdoor furniture displays are smaller, and there aren't water slides and other summer accessories hanging from the ceiling.

The main difference is that there is less of everything. Outdoor furniture displays are smaller, and there aren
Mary Meisenzahl/Insider

BJ's does have an electronics section, but it's not highlighted at the entryway of the store, and it's definitely smaller than its competitors.

BJ
Mary Meisenzahl/Insider

Some pieces of BJ's reminded me more of a standard Target or Walmart than another warehouse store, like a greeting card section.

Some pieces of BJ
Mary Meisenzahl/Insider

The bakery section was very similar to Costco's and Sam's bakeries.

The bakery section was very similar to Costco
Mary Meisenzahl/Insider

Fewer items seemed to be made in-house. Instead, they were from name brands I recognized.

Fewer items seemed to be made in-house. Instead, they were from name brands I recognized.
Mary Meisenzahl/Insider

Some things are baked in-store, though. BJ's sells custom-decorated cakes, just like both competitors.

Some things are baked in-store, though. BJ
Mary Meisenzahl/Insider

Other baked goods, like cookies, cakes, and pies made the whole section of the store smell good.

Other baked goods, like cookies, cakes, and pies made the whole section of the store smell good.
Mary Meisenzahl/Insider

Walking through BJ's feels quite different from Costco and Sam's Club, because it's more open and spacious, without the piles and miles of merchandise the other stores are known for.

Walking through BJ
Mary Meisenzahl/Insider

There are some prepared appetizers and snacks in refrigerated sections, but it doesn't hold a candle to Costco.

There are some prepared appetizers and snacks in refrigerated sections, but it doesn
Mary Meisenzahl/Insider

There are a few unique kinds of cheese and other dishes, but not as many as you could find at Sam's, and Costco has more than either.

There are a few unique kinds of cheese and other dishes, but not as many as you could find at Sam
Mary Meisenzahl/Insider

The selection of dips and spreads wasn't bad by any means, but it isn't necessarily superior to the average Walmart.

The selection of dips and spreads wasn
Mary Meisenzahl/Insider

Of course, BJ's sells rotisserie chickens for $4.99, just like Costco and Sam's Club.

Of course, BJ
Mary Meisenzahl/Insider

The frozen section, which makes up a major bulk of Sam's Club and Costco, was less extensive at BJ's.

The frozen section, which makes up a major bulk of Sam
Mary Meisenzahl/Insider

Many of the bags and boxes are smaller than at the other stores, though, which might be more realistic for the average shopper with a modestly sized freezer.

Many of the bags and boxes are smaller than at the other stores, though, which might be more realistic for the average shopper with a modestly sized freezer.
Mary Meisenzahl/Insider

The same is true of pantry staples...

The same is true of pantry staples...
Mary Meisenzahl/Insider

...and produce, which are also available in more manageable quantities.

...and produce, which are also available in more manageable quantities.
Mary Meisenzahl/Insider

Another major difference between the stores was what brands were available.

Another major difference between the stores was what brands were available.
Mary Meisenzahl/Insider

Sam's Club and Costco heavily rely on their private label brands. BJ's also has a private label, but a larger proportion of stock was made up of brand names like Hostess.

Sam
Mary Meisenzahl/Insider

BJ's lack of a food court is probably the biggest difference.

BJ
Mary Meisenzahl/Insider

After visiting all three stores, it's clear to me that BJ's doesn't offer all the benefits of Costco or Sam's Club.

After visiting all three stores, it
Mary Meisenzahl/Insider

All three memberships are priced relatively closely to each other, with Sam's Club at the lowest price point and Costco at the highest.

All three memberships are priced relatively closely to each other, with Sam
Mary Meisenzahl/Insider

BJ's could be a happy medium for most people, selling food in quantities that can be easily stored without taking over your entire home.

BJ
Mary Meisenzahl/Insider

But, choosing BJ's does mean giving up the food court and the chance for larger bulk buys.

But, choosing BJ
Mary Meisenzahl/Insider

After eliminating BJ's for its smaller selection and lack of food court, it comes down to Sam's Club versus Costco.

After eliminating BJ
Mary Meisenzahl/Insider

Costco has better prices on more grocery staples than Sam's Club, according to a recent price comparison by Insider, though they are quite close.

Costco has better prices on more grocery staples than Sam
Mary Meisenzahl/Insider

Source: Insider

Costco wins on prices and food court convenience, but I wish it had the curbside pickup service offered at Sam's Club.

Costco wins on prices and food court convenience, but I wish it had the curbside pickup service offered at Sam
Mary Meisenzahl/Insider

I still think Costco is the best choice for most people, even at the slightly steeper price of $60 per year.

I still think Costco is the best choice for most people, even at the slightly steeper price of $60 per year.
Mary Meisenzahl/Insider

Do you have a story to share about a retail or restaurant chain? Email this reporter at mmeisenzahl@businessinsider.com.

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