+

Cookies on the Business Insider India website

Business Insider India has updated its Privacy and Cookie policy. We use cookies to ensure that we give you the better experience on our website. If you continue without changing your settings, we\'ll assume that you are happy to receive all cookies on the Business Insider India website. However, you can change your cookie setting at any time by clicking on our Cookie Policy at any time. You can also see our Privacy Policy.

Close
HomeQuizzoneWhatsappShare Flash Reads
 

Gordon Ramsay moves restaurant HQ to Texas from California as his huge brand expansion plans start to take shape

Dec 12, 2021, 21:27 IST
Business Insider
Gordon Ramsay.Amy Sussman/Getty Images
  • Gordon Ramsay has moved his restaurant headquarters to Texas, Dallas Morning News reported.
  • The expansion is part of Ramsay's plan to open dozens more restaurants across North America.
Advertisement

Celebrity chef Gordon Ramsay has relocated his restaurant headquarters from California to Texas, Dallas Morning News reported.

Ramsay has hired a team of businessmen and chefs to expand his restaurant brand across North America, the outlet reported. It added that the team, which will be based in Las Colinas, plans to launch 18 restaurants in cities including Boston, Miami, and Chicago.

The CEO of Gordon Ramsay North America, Norman Abdallah, will oversee the opening of 75 company-owned restaurants across the country in the next five years, according to Dallas Morning News.

The availability of chefs and restaurant support staff, as well as the favourable tax policies, are what attracted them to Dallas, Abdallah told the outlet. "The cost of living adjustment [from California to Texas] is pretty substantial," he added.

Gordon Ramsay North America did not immediately respond to Insider's request for comment.

Advertisement

Insider's Kate Duffy reported in February that Ramsay took a massive hit to his business during the pandemic, losing $80 million worth of turnover.

The impact of the pandemic has been "incredibly costly," he told The Sun at the time. "I get criticised for being wealthy, but the responsibility on my shoulders — the livelihoods at stake — is huge."

You are subscribed to notifications!
Looks like you've blocked notifications!
Next Article