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Garth Brooks says he'll sell 'every brand of beer' at his new Nashville bar following Bud Light backlash

Jun 11, 2023, 18:56 IST
Business Insider
Garth Brooks is opening a bar in Nashville.Theo Wargo/Getty Images
  • Garth Brooks said his Nashville bar will serve "every brand of beer" in an interview with Billboard.
  • His comments come in the wake of a conservative backlash against Bud Light.
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Garth Brooks' new Nashville bar will serve "every brand of beer" following a right-wing backlash against Bud Light, he told Billboard.

A March Madness promotion on Instagram that featured the trans influencer Dylan Mulvaney led some to call for a boycott of Bud Light.

But Brooks made it clear that he wanted his venue to be an inclusive space.

"I want it to be a place you feel safe in, I want it to be a place where you feel like there are manners and people like one another," he told Billboard.

"And yes, we're going to serve every brand of beer. We just are. It's not our decision to make. Our thing is this, if you are let into this house, love one another," he added. "If you're an asshole, there are plenty of other places on lower Broadway."

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Sales of Bud Light dropped by 23% in May, per Circana data, and lost its crown as America's best-selling beer to Modelo Especial.

Bud Light initially stood by its promotion with Mulvaney, but the marketing executive behind the advert, Alissa Heinerscheid, then went on leave.

At the height of the backlash, prominent right-wing figures such as Kid Rock called for a boycott. The singer, who also owns a bar in Nashville, filmed himself using a rifle to shoot up multiple cases of Bud Light.

Brooks' bar, called Friends in Low Places Bar & Honky Tonk, is set to open soon in a three-level building on Nashville's Lower Broadway.

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