Corporate execs are already talking about how Trump's election is shaking up their businesses

<p class="ingestion featured-caption">Donald Trump has made several campaign promises that could pose major headaches for importers.Brandon Sloter/Getty Images</p><ul class="summary-list"><li>Consumer-facing brands from Traeger to Yeti are addressing the election of Donald Trump.</li><li>On earnings calls, executives say they're adjusting their businesses ahead of possible tariffs.</li></ul><p>Businesses aren't just bracing for change under a second Donald Trump presidency — they're already announcing actions.</p><p>Executives at companies from Warby Parker to Traeger to Yeti say they're adjusting their businesses in consideration of some of Trump's campaign promises.</p><p>Discussion of tariffs on earnings calls reaching their highest levels since 2020, according to data from market intelligence platform <a target="_blank" class href="https://www.alpha-sense.com">AlphaSense</a>. In election week alone, the topic was mentioned in calls with nearly 300 companies around the world and across a broad range of industries.</p><p>Here is an overview of how some household-name brands are shaking up their businesses, from shuffling sourcing strategies to passing along anticipated cost increases to customers.</p>