Baby Yoda is officially Amazon's best-selling action figure - and you can't even get the toy until the spring
- Baby Yoda merchandise is this season's big hit, even though it has yet to launch.
- Amazon is selling a Funko toy of the character, which has already jumped to the No. 1 spot on the e-commerce giant's best-seller page for action figures.
- Toys of the character from Disney Plus' "The Mandalorian" can be preordered online, but won't actually be available until the spring.
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The world can't get enough of Baby Yoda, and merchandise sales on Amazon are proof.
The e-commerce giant is selling a Funko toy of the character, which has already jumped to the No. 1 spot on the Amazon's best-seller page for action figures despite being months away from shipping.
The toy can be pre-ordered for $8.78 on Amazon. However, the item won't be officially released until May 15, 2020.
Disney announced on Tuesday that Funko Pop figures and a plush toy from Mattel of the popular character from "The Mandalorian" TV series could be pre-ordered on shopDisney.com, but they won't be available until the spring.
Baby Yoda has been the unquestionable viral sensation of the new hit television show. Business Insider's Travis Clark recently reported that a Funko representative said that "fans, press, and retailers have been absolutely blown away by the response" to the toy.
"The Mandalorian" creator Jon Favreau said that Disney purposely hid evidence of the character so as not to spoil the series before it aired, which included avoiding sending materials related to the character to retailers ahead of time.
A larger version of the Baby Yoda Funko toy currently occupies Amazon's No. 3 spot in its action figures best-seller list.
