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6 myths about Costco that aren't true, according to members who shop there weekly
6 myths about Costco that aren't true, according to members who shop there weekly
Maria NoyenJan 15, 2024, 20:20 IST
Costco Wholesale.Tim Boyle/Getty Images
Costco opened 40 years ago and now has over 100 million members worldwide.
That success has been followed by certain myths about the chain and the people who shop there.
Costco opened its first warehouse 40 years ago in Seattle.
The decades since have seen the retailer expand exponentially, and today, there are 871 Costco warehouses worldwide.
But amid the success and growth of Costco, certain myths about the retailer and its over 100 million members have also surfaced. And according to Costco superfans David and Susan Schwartz — who cowrote a book about the chain — not all of them are true.
In an interview with Business Insider, they debunked the biggest myths and misconceptions associated with Costco.
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Myth: Costco doesn't sell local brands.
Two jars of Rao's sauce are sold for $10.59.Maria Noyen/Business Insider
Myth: Costco warehouses don't cater to surrounding populations.
A Costco Wholesale store in Colchester, Vermont, on November 13, 2023.Robert Nickelsberg/Getty Images
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Myth: Everything at Costco is super-sized.
Some Costco items are sold in bulkier sizes.Maria Noyen/Business Insider
Myth: Costco members are always people with large families and houses.
It's safe to say David and Susan Schwartz are two of Costco's biggest fans.From "The Joy of Costco," Susan Schwartz
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Myth: Costco constantly changes its store layouts to trick customers into buying more stuff.
The Costco in Brooklyn is bigger than any Trader Joe's I'd visited.Maria Noyen/Business Insider
Myth: It's impossible to shop at Costco in under 30 minutes.
Costco is known for its "treasure hunt" layout.Tang Yanjun/China News Service/VCG via Getty Images