What about other big brands like Apple, Starbucks and Whole Foods?

The infamous Cult of Mac spans far and wide, with a deep obsession with anything and everything Apple. Starbucks blankets America, driving endless droves of coffee-lovers to its baristas. Whole Foods fans swear by the huge supermarket chain's pesticide free cantaloupes.

Are these followers still a cult if the companies they fawn over have grown into some of the world's biggest and most successful multinational corporations?