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President Obama's former adviser calls Meek Mill's beef with Drake 'brilliant marketing'

Jul 30, 2015, 19:30 IST

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Kevin Winter/Getty Images

We are now more than a week into the Drake vs. Meek Mill beef that has taken over social media, and the music industry at large.

Late Tuesday night, Drake released his second diss track against Mill and what many believe to be a haymaker called "back-to-back freestyle." But according to former aid to President Barack Obama and current CNN commentator, Dan Pfeiffer, Meek Mill may have won the war.

"I am ambivalent on Meek Mill as a rapper," Pfeiffer tweeted Wednesday, "but baiting Drake into a week long feud just as his album dropped is brilliant marketing."

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