scorecardHow the last 20 years of economic turmoil broke millennials
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How the last 20 years of economic turmoil broke millennials

Hillary Hoffower   

How the last 20 years of economic turmoil broke millennials
Millennials have been shortchanged by the economy.Noam Galai/Getty Images
  • Millennials have been carrying around economic baggage since the Great Recession.
  • While some are faring financially well, others have faced a host of challenges.

Millennials just can't catch a break.

The generation, made up of people turning ages 26 to 41 this year, has long had a notorious bout of bad economic luck. Although they've been subject to the narrative of a frivolous generation who prefers to blow money on avocado toast, the reality is that their entrance into adulthood has been shortchanged by the economy.

"In a way, millennials are part of a vast and accidental social experiment," Kenan Fikri, the director for research at the Economic Innovation Group, previously told Insider. "We've never launched an entire generation with so much financial baggage."

He added that they're unique because they graduated into the throes of the Great Recession. From there, they became saddled with student-loan debt and soaring living costs only to stare down their second recession before the age of 40. Now, as they enter a life stage filled with big spending, their finances are marred by inflation.

Of course, not all millennials fit this bill. Some millennials, which generational researcher Jason Dorsey has dubbed "mega-llennials" for the "outsized advantage" they have over their less fortunate peers, don't identify with the negative stereotypes associated with their generation because they feel ahead of the game.

"It's almost like they got a head start," Dorsey told Insider, referring to the subset of millennials who don't fit the traditional media narrative of their generation. "They've been working and doing normal work-related stuff, but often are not getting attention for it."

But the average millennial feels behind in their career and finances. Here's a complete timeline of all the economic dominoes that have fallen on their path to financial stability.

2007: The financial crisis hits when the oldest millennials were age 26. They bore the true brunt of the recession, entering a tough job market and experiencing wage stagnation.

2007: The financial crisis hits when the oldest millennials were age 26. They bore the true brunt of the recession, entering a tough job market and experiencing wage stagnation.
Andia/Getty Images

The financial crisis of 2008 left no generation untouched: Silent, boomer, and Gen X households all experienced wealth loss. But "older millennials were squarely hammered," Mark Muro, a senior fellow and policy director at the Brookings Institution, previously told Insider.

"Millennials have lifelong damage, given the severity of the Great Recession," he added.

The Great Recession split the generation down the middle, between the older millennials who walked into a dismal job market and younger millennials who experienced the recovery period and became risk-averse by watching the recession unfold.

Coming of age in an era of slower economic growth has made it less possible for millennials to establish a solid career foundation and build wealth, Ernie Tedeschi, a managing director and policy economist for Evercore ISI, told Insider. "This has consequences for individual career prospects and affects their sense of dynamism," he said.

It was a rocky start to adulthood. Research shows that those who graduate during a recession could see stagnation in financial growth for up to 15 years. A St. Louis Fed report found that nearly a decade later in 2016, people born in the '80s had 34% less wealth than they likely would have if the financial crisis hadn't occurred.

But the recession also exacerbated a number of other problems millennials would soon have to deal with.

2012: Student debt crosses the $1 trillion threshold after exploding during the Great Recession, making it that much harder for millennials to save money.

2012: Student debt crosses the $1 trillion threshold after exploding during the Great Recession, making it that much harder for millennials to save money.
Bebeto Matthews/AP Photos

The financial crisis intensified America's rising student-loan debt burden: graduates had less money to pay off their loans; more millennials enrolled in graduate school during a slow economic recovery, adding to their debt totals; and colleges hiked tuition prices due to lack of state funding. In the 2010s, college tuition more than doubled since the 1980s.

"Prior generations started building wealth right as they hit the labor market," Fikri told Insider. "By contrast, college-bound millennials spent the first decade of their careers digging out of debt."

In a 2019 Business Insider Intelligence survey of more than 2,000 millennials, 60% of respondents said they took out a student loan for undergraduate or graduate education — and 43% owed between $10,000 and $49,999 at graduation.

"My student loans have been the center of my financial world," Daniela Capparelli, who graduated in 2007 with a degree in economics and finance and $150,000 in debt, told Insider two years ago. "I have always felt a huge weight on my shoulders because of this astronomical financial burden."

Fikri described college as a "millennial Catch-22": Many feel that the ticket to a decent standard of living is a college degree, but going into debt makes it a rather expensive ticket and undermines the value of the degree itself.

"The burden of student debt relative to income and available opportunities keeps them trapped in a sort of limbo that's financially, emotionally, socially, and economically damaging," he said.

2017: As wages stagnate, cost of living gets out of control. The average housing price across US cities becomes more expensive than they were right before the Great Recession.

2017: As wages stagnate, cost of living gets out of control. The average housing price across US cities becomes more expensive than they were right before the Great Recession.
People walk by a sold sign in front of a house along the Erie Canal in Pittsford, New York, on Monday, Sept. 6, 2021.      Ted Shaffrey/AP Photo

Between 1974 and 2017, adults ages 25 to 34 only saw increased earnings of $29 annually, when adjusted for inflation. During the same time period, those ages 45 to 54 saw an income growth of nearly $5,400.

Millennials' paltry wage increase hasn't kept up with all the living costs that inflated in the 2010s. Hospital services, college tuition, medical services, and housing all began ticking up past the average inflation around the time of the Great Recession, according to the American Enterprise Institute's famous inflation chart, outpacing the hike in average hourly wages.

In early 2017, average home prices across large US cities started to exceed their mid-aughts bubble highs, according to the S&P Case-Shiller Home Price Index. It left the typical millennial renting longer and buying later as they struggled to save for a down payment. By 2018, millennials buying their first home were paying 39% more than boomers did at the same age nearly 40 years ago.

With stagnated wages and little wealth built up, millennials' finances were proving no match for the economy.

2020: Before the oldest millennial turns 40, the generation faces their second recession when the pandemic hits.

2020: Before the oldest millennial turns 40, the generation faces their second recession when the pandemic hits.
Noam Galai/Getty Images

By 2019, the oldest millennials had finally narrowed their 34% wealth deficit. A follow-up St. Louis Fed report found that those born in the 1980s have median wealth levels 11% below older generations at similar ages.

"It turns out that millennials may not be as 'lost' as we once thought," read the report.

But the following year, the pandemic hit. While there isn't enough data yet to determine the exact impact it had on millennials, it was another curveball for the generation. It widened the millennial inequality that dated back to the Great Recession, with wealthier millennials faring well while their low-earning peers are struggling.

Millennials who already had lower earnings prepandemic and millennials with children were among those who suffered the most, Christine Percheski, demographer and associate professor of sociology at Northwestern University, previously told Insider. About 40% of millennial parents saw huge increases in hardships, she added, due to increases in food and housing insecurity and mothers cutting back employment hours or quitting work altogether to meet caregiving needs during the pandemic's school closures.

When unemployment peaked in April 2020, 14.5% of Americans ages 25 to 34 were unemployed, according to the Bureau of Labor Statistics. That's higher than the 10% unemployment peak of the Great Recession in 2009. And while some millennials may have escaped job loss, not all skirted past pandemic pay cuts.

"I would imagine a lot of people are burning through whatever savings they had as they experienced unemployment," Percheski said.

2021: Just as millennials are ready to buy a house, they get screwed by their second housing crisis in 12 years in which record-high prices box many first-time homeowners out of the market.

2021: Just as millennials are ready to buy a house, they get screwed by their second housing crisis in 12 years in which record-high prices box many first-time homeowners out of the market.
Newsday LLC/Getty Images

Come 2021, millennials had finally reached the peak age for first-time homeownership. After spending years saving for a down payment, historically low mortgage rates and the flexibility of remote work enabled them to finally achieve their homebuying dreams.

But the demand exacerbated an already shrinking housing inventory that was first fueled by contractors underbuilding homes since the Great Recession, and a housing boom soon became a housing crisis. Starter homes were the biggest victims of the dwindling inventory, as the national median home sale continuously climbed upward before reaching a record high of $386,888 in June 2021. Just as homeownership fell within millennials' grasp, it began to slip out of their fingers again.

"Now that they have economically recovered and are looking to buy a home for the first time, we're faced with this housing shortage," Daryl Fairweather, the chief economist at Redfin, told Insider last year. "They're already boxed out of the housing market."

There have been 20 times fewer homes built in the past decade than in any decade as far back as the 1960s, according to Fairweather.She added that was not enough homes for millennials, who are the biggest generation, to buy.

Gay Cororaton, the director of housing and commercial research for the National Association of Realtors (NAR), told Insider homeownership was "going to be more difficult for millennials."

It was yet another wealth avenue lost for millennials.

2022: Millennials experience inflation for the first time as it surges to a 40-year-high. Of all age groups, they're impacted the most.

2022: Millennials experience inflation for the first time as it surges to a 40-year-high. Of all age groups, they
All signs point to groceries getting more expensive, or going out of stock.      Luis Alvarez

Inflation hit a 30-year high in November before surging again through January at a 40-year-high. It's the first time millennials have experienced inflation, just as many enter their high-spending years. They're also feeling the effects of it more than any other age group.

A study by Wells Fargo analyzed the Consumer Expenditure Survey to determine which cohorts have seen the steepest rise in cost of living. An age breakdown showed that millennials experienced the highest inflation: 6.8% for the 25 to 34 age group and 6.9% for the 35 to 44 group (the latter also includes the youngest Gen Xers).

It has a lot to do with their spending habits, as they're shelling out more for big ticket items thanks to the life stage they're currently in.

Wells Fargo senior economist Sarah House told Insider that millennials are more likely to spend on used and new cars as well as gas, both of which have seen the steepest rise in prices the year through December. Millennials are also spending more on housekeeping goods and home furnishings since many are buying homes for the first time, House added.

Unfortunately for millennials, not much of their spending goes toward the areas that have mostly escaped inflation. "On the other side of the equation, millennials spend relatively less on some of the areas that have seen the slowest rise in prices over the past year, such as healthcare, which has held down inflation rates for other groups more than millennials," House said.

The Fed has hinted at raising interest rates in an effort to cool down prices. But that still comes at a cost, in the form of much pricier credit cards and loans. Considering all the big spending involved in millennials' current life stage, it could end up being their next economic challenge.

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