Cookies on the Business Insider India website

Business Insider India has updated its Privacy and Cookie policy. We use cookies to ensure that we give you the better experience on our website. If you continue without changing your settings, we\'ll assume that you are happy to receive all cookies on the Business Insider India website. However, you can change your cookie setting at any time by clicking on our Cookie Policy at any time. You can also see our Privacy Policy.

Nintendo shares go parabolic as Pokemon Go takes over the world

Myles UdlandJul 11, 2016, 06:44 IST

Pokémon Go is taking over the world.

This is good for Nintendo.

And in early trading in Tokyo on Monday, shares of Nintendo went absolutely parabolic, rising as much as 23%. Shares of Nintendo rose about 10% on Friday.

investing.com

According to Bloomberg's David Ingles in Hong Kong, this is the best one-day move for the stock since 1983.

Pokémon Go is a new app from Nintendo that uses your phone's GPS to create a augmented reality world you traverse to catch Pokémon.

This has lead to weird things happening to people in the real world trying to catch characters in a fake one.

Also possibly illegal things.

You can read all of Business Insider's extensive Pokémon Go coverage here.

NOW WATCH: A new poll suggests this is the reason Trump is tanking

Please enable Javascript to watch this video