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This Netflix job pays you to watch Netflix at home: a career goal on a whole new level!

Dec 16, 2016, 20:47 IST

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Yes that’s right. Netflix has a job profile by the name of “Taggers” whose main responsibility is to binge watch the shows on the digital TV platform and identify as many tags as possible. Just imagine all those overnighters you pulled off binge watching a complete season of ‘House of Cards’ or ‘Narcos’, somebody was being paid to do just that! Before you rush to check for an opening on the site, let me tell you there are no openings currently for Taggers.
So what really does the job profile entail? The team of Taggers at Netflix are expected to watch all the films, series, documentaries, kids programming, anything and everything on Netflix and write as many “tags” or attributes for shows for eg. “quirky British comedy” or “cult Asian action movies”. These tags will then help recommend shows to users based on their watching behavior on Netflix.

Well it may seem frivolous but it serves a much bigger purpose for the online streaming service. Netflix is very well aware of how difficult it is to get the user’s attention in the short window that is available to them, only about 60 to 90 seconds. Therefore for Netflix it is extremely important to personalise content for each user in order to direct the user to the next show or movie or series. The more you watch the more Netflix is aware of your choices and with the help of taggers Netflix will keep sending stuff- you may like- your way. And ofcourse its no just taggers that help in making recommendations to users but there are a bunch of other technologies, algorithms, machine learning, artificial intelligence that perform the same duty.

Having entered India market early this year, Netflix is trying ways to improve streaming experience for India users despite internet connectivity issues here and it has also recently roped in Bollywood super star Shahrukh Khan to showcase his popular movies on the platform and who know soon they will have job opening for Taggers and you can sit back, relax, Netflix and get paid!


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