It was viewers - not footballs - that were left a tad deflated after watching Nationwide's Super Bowl ad.
The subject? Dead kids
Oof.
Here's the ad:
Many people watching immediately started talking about how depressing the spot was.
Hey Nationwide. You see Esurance? That's how insurance companies should advertise. Jesus.
- Peter Bukowski (@BukoTime) February 2, 2015
In response to McDonald's pay with hugs campaign, Nationwide will allow you to pay for insurance with DEATH.
- LostLettermen.com (@LostLettermen) February 2, 2015
In response to McDonald's pay with hugs campaign, Nationwide will allow you to pay for insurance with DEATH.
- LostLettermen.com (@LostLettermen) February 2, 2015