BII
The banks that establish a reputation for mobile innovation will benefit from greater market share and more engaged - and high-margin - customers. They will also be in a better position to compete with new mobile banking start-ups, which will continue popping up and innovating, forcing legacy banks to stay ahead.
In a recent report from BI Intelligence, we take a look at some banking app pioneers and cutting-edge features, detail the competition to develop the best mobile banking tools, examine mobile banking's growth spurt, and analyze consumer adoption behavior and barriers.
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These are examples of the more advanced mobile banking features:
- Integration of capabilities such as all-in-one investment management.
- A payments hub that includes mobile payments and peer-to-peer payments.
- Real-time financial planning and notifications.
- Personalized, data-driven customer service and financial advice.
- Tablet-friendly banking apps and sites with richer feature sets. Chart and data-heavy research on stocks, bonds and mutual funds naturally lends itself to tablets' larger screen.
- Remote bill payment, or paying bills with a few clicks by taking a photo of them with a mobile app.
- Looks at the competition to develop the best mobile banking tools
- Examines mobile banking's growth spurt
- Analyzes consumer adoption behavior and barriers thus far
- Explains how banks are scrambling to differentiate their services and takes a look at some banking app pioneers and cutting-edge features
- Details how mobile banking could be bottom-up and encompass the 'unbanked,' expanding bank and credit access worldwide
For full access to the report on Mobile Banking sign up for a free trial subscription today.