9. H&M
With the troubles of 2018 behind it, H&M has approached 2019 with a new strategy: less discounting and a bigger focus on a more personalized shopping experience in its stores.
It seems to be paying off for its younger customers; the brand crept up one place in the ranking from Piper Jaffray's last survey in the spring.
8. Vans
Teens can't get enough of Vans. It was voted the second favorite footwear brand throughout 2018 and 2019, and it made the top 10 list for apparel.
In just over a decade, the brand has grown from being a mostly local, Southern Californian sneaker company to a global powerhouse. It's now the largest brand and the fastest-growing at VF Corporation.
7. Lululemon
Lululemon hit an all-time high in the most recent survey, according to Piper Jaffray. The brand is benefiting from the continued athletic wear and athleisure trend and has cracked the code of appealing to the young consumer.
5. PacSun
PacSun filed for bankruptcy in 2016 but continues to remain popular among teens.
The brand is known for its trendy and laid-back apparel.
4. Hollister
Abercrombie's sister brand, Hollister, continues to be a bright spot for the business.
In 2018, same-store sales were up 5% for the brand, while Abercrombie saw a more modest 1% growth.
3. Adidas
Adidas continues to be a leading brand for teens, maintaining third place in the ranking.
2. American Eagle
American Eagle is continuing to woo young shoppers with its trendy collaborations and buzzy pop-ups.
The company has also experienced explosive success with its Aerie lifestyle brand, best known for its body-positive marketing.
1. Nike
Nike held the top spot for the fourth survey running and took back its place as the No. 1 footwear brand, proving that it's still a favorite for teen sneakerheads.