Chick-fil-a reveals 4 items it killed before most customers ever got to try them

Before the Grilled Cool Wrap became a Chick-fil-a menu mainstay, there were earlier incarnations.

They were tested in Memphis, Orlando, and Myrtle Beach without customers knowing Chick-fil-A was behind it. Reviews were mixed.

"It was very polarizing," Jonson said. "There were lovers and there were haters."

The Grilled Chicken Cool Wrap has a multigrain wrap.

Though a cinnamon roll made with biscuit sounds like a good idea, it turns out it was too hard to make.

"Even though the recipe was simple, it was surprisingly complex to make across all our restaurants," Cook said. "Customers loved how it tasted, but because we couldn’t prepare it fresh in our restaurant kitchens each morning and get it right every time, we cut it."

Chick-fil-a had different cinnamon roll item, the Cinnamon Roll Cluster, which was on the menu from 2005 to 2016.

If a cranberry orange flavored bagel sounds weird to you, it turns out you're not the only one. It was a square bagel with orange and cranberry that came with both breakfast chicken fillet and cream cheese

"It was just so far out there, ahead of its time," said Cook. "Often that’s what happens. The market isn’t ready for it."

Though the item was considered in 2006, it never reached restaurants and was nixed in favor of the more conventional Chicken, Egg & Cheese Bagel.