Big tech showed up at New York Fashion Week - but I'm not so sure it's going to stick
After you've downloaded the Runway App, you are greeted with a page featuring designers SAP has partnered with. This past Saturday, the only designer listed was Christian Siriano, with whom the app was debuted.
As the show begins, the app's camera function surfaces looks that come down the runway with its machine-learning algorithm. The app then prompts a pop-up — a thumbs up or heart accompanied by a description of the outfit.
The "like" and "love" feedback can be immediately accessed by the designer. Users can also take photos that are then saved in the app's camera roll.
Once a look has made its runway debut, photos begin to populate in the "View Collection" tab on the show's home screen.
Here you can "like" and "love" looks you may have missed while they were coming down the runway. The collection is then made permanently available inside the app for viewing even after the end of the show.
Here is an example of a picture taken through SAP's Runway App.
And then what it looked like on the 'View Collection' tab after hitting the 'Tap for More' prompt.
SAP's Runway App is available for iPhone and iPad users and can be found in the App Store.
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