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Micromax Joins Hand With BSNL To Boost Internet Usage In India

Sep 18, 2014, 10:51 IST
In a bid to drive data usage in India, domestic handset manufacturer Micromax on Tuesday said it has collaborated with state-run telecom firm BSNL to offer free Internet access on select devices in the country.
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As per the partnership, BSNL will bundle free data usage of up to 2GB per quarter for 12 months on smartphones, free voice calls (on net) on feature phones and other freebies on purchase of Micromax tablet and data cards.

This interesting offer will be available on six Micromax devices -- X070, X088 (feature phones), P410i (tablet), MMX377G (datacard), A37 and A37B (smartphones).

According to Micromax CEO Vineet Taneja, "We are delighted to partner with BSNL, as this collaboration will be an excellent unification of BSNL's offerings and Micromax's design capability thus enabling millions of Indian consumers to enjoy seamless connectivity through data usage, affordable call rates and other VAS services."

The partnership will further provide a major boost to better connectivity and Internet adoption as BSNL's pan-India network coupled with our devices, backed by a strong channel and retail presence which will take these offerings across length and breadth of the country, he said.
"The association will create immense opportunities for customers by offering them high speed 3G data. BSNL has already provided 3G coverage in more than 2,300 cities and towns of India and is committed to provide 3G coverage to additional towns," said AN Rai, chairman and managing director of BSNL.
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