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At Business Insider, we believe capitalism can and should be a force for good. With this inaugural edition of Business Insider 100: The Creators, we are celebrating leaders who embody this spirit.
Many rankings focus only on those who have achieved great financial success. Our CEO Henry Blodget sums up the drawbacks of such a focus:
"The more money you make, the implication is, the better and more successful you are. We believe this cheapens the mission and sense of purpose that many great business leaders bring to their companies and products. And it certainly undersells their inspiring accomplishments."
Over the course of several months, we scoured the business landscape for inventive leaders making bold moves to create value for four constituencies: shareholders, employees, consumers, and society.
We scoured the business landscape for inventive leaders making bold moves.
We found companies from around the world, both public and private, across many industries. We considered not only what they have created, but how. We consulted a variety of databases, including Glassdoor to gauge employee sentiment and Wealth-X to chart noteworthy philanthropic missions.
Not every company is a standout in each criteria. Companies with a questionable record with their employees, for example, weren't necessarily eliminated, but they rank lower than similar companies that make employee welfare a priority. Size wasn't a deciding factor. Small companies adding great value to the world, like Toms, outranked many multinational conglomerates, such as IKEA. Other entrants, such as Uber and Snapchat, make the list primarily because they have created dramatic economic or cultural impact, attracting millions of customers daily.
To celebrate many of these inspiring people and success stories, we're pleased to present Business Insider 100: The Creators.
Edited by Alex Morrell.
Additional editing and reporting by Matthew DeBord, Diane Galligan, Mo Hadi, Ashley Lutz, Lydia Ramsey, Matt Rosoff, Sara Silverstein, Dave Smith, and Matthew Turner.