scorecard
  1. Home
  2. finance
  3. McDonald's reveals a behind-the-scenes look at how it makes its new fresh-beef burgers

McDonald's reveals a behind-the-scenes look at how it makes its new fresh-beef burgers

Kate Taylor   

McDonald's reveals a behind-the-scenes look at how it makes its new fresh-beef burgers
Finance1 min read

mcdonalds fresh beef

Kate Taylor

McDonald's new fresh-beef burger.

  • McDonald's is now making Quarter Pounder burgers with fresh - not frozen - beef.
  • Each burger is prepared fresh to order - but McDonald's says that the change isn't slowing down the chain.
  • Here's a step-by-step look into McDonald's kitchen and how exactly the fast-food burger gets made.

On Tuesday, McDonald's announced it would begin making its Quarter Pounder burgers with fresh - not frozen - beef across the US by early May.

The change took McDonald's months of behind-the-scenes efforts. For fresh-beef burgers to work, McDonald's needs to clear certain safety and flavor benchmarks - and make sure the new burgers don't slow down the drive-thru by even a second.

Complicating the process is the fact that each fresh-beef burger is prepared fresh after customers order.

This week, McDonald's took members of the media into the kitchen of an Oak Brook, Illinois, location to show exactly how the fresh beef is prepared.

Here's a step-by-step look at how McDonald's makes its new fresh-beef Quarter Pounders:

EXCLUSIVE FREE SLIDE DECK:
The Future of Retail 2018 by the BI Intelligence Research Team.
Get the Slide Deck Now »

READ MORE ARTICLES ON


Advertisement

Advertisement