It’s the end of the road for the iconic Maruti Suzuki Gypsy – showrooms asked to stop bookings
Mar 5, 2019, 14:00 IST
- Maruti Suzuki has sent an official email asking showrooms not to accept bookings for the Gypsy.
- The Gypsy was Maruti Suzuki’s third car in India and stayed in business for 33 years.
- The production has been reportedly stopped as Maruti would have to incur huge costs to fit the car into the current safety norms.
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After being an icon in the business for 33 years, Maruti Suzuki Gypsy is taking an exit from India’s crowded car market. A leaked official email from Maruti Suzuki shows that the company will be stopping production for the Gypsy. The Gypsy which had become the nation's favourite right from its association with the Indian Army to its off-roading adventures, will not be accepting anymore fresh bookings.
All throughout its journey in India, the second generation of the SUV was sold, whereas overseas the car had ramped up to head to the fourth generation. Internationally, the car was sold as ‘Suzuki Jimny’.
The decision to discontinue the Gypsy came because Maruti would have had to bear a huge cost to ensure the car fits into the stricter safety and emission norms these days.
In 2017, the Indian Army too had announced its decision to say goodbye to the good ol’ Gypsy by switching to the Safari Storme.
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India’s SUV space now has several brands including Mahindra TUV300, Mahindra Thar, Bolero among others vying for market share. Gypsy’s market share has been reducing over the years with just over 3,500 units sold in the last year.
Car sales in India have also declined during the last few quarters and fell by 2.42% during July to September 2018.
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