LIVE: Amazon's earnings

Amazon is reporting its third quarter earnings after the bell on Thursday.

Here are the most important numbers:

• EPS (GAAP): $0.78 per share average analyst estimate, up from $0.17 per share from a year ago
• Revenue: $32.69 billion average analyst estimate, up 28.9% from last year's $25.36 billion

Amazon has posted three straight record quarterly profits and has been in the black for five consecutive quarters - an unusual situation for the company which historically reinvests profits into new growth opportunities.

Amazon is also one of the best performing tech stocks in recent years, jumping 70% since February and more than doubling its price over the past 18 months. The company's now worth $380 billion, 4th largest among all US public companies.

The company's growth is largely driven by two things: Prime members, estimated to be around 60 million worldwide, and AWS, its cloud business which is on track to hit $10 billion in revenue this year. Investors will keep an eye out for the growth of its operating profit margin as well.

We'll be updating this post with info from the earnings call or click here for the latest updates.

Disclosure: Jeff Bezos is an investor in Business Insider through hispersonal investment company Bezos Expeditions.