LinkedIn Looks To Bolster Its Mobile Presence With Two New Products
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LinkedIn Launches Mobile Work With Us And Recruiter Mobile (The Next Web)
Professional social network LinkedIn just launched two new mobile products.
The first, Mobile Work With Us, is a mobile extension of its successful desktop tool of the same name. Work With Us lets users look up a connection and discover job openings at that user's company. Mobile Work With Us will place job opportunity banners at the top of user profiles within the LinkedIn app.
A brand new product, Recruiter Mobile, will be offered on the iOS App Store as a free download. It will allow LinkedIn's large recruiter network to respond to prospective candidates via phone, email, text, or LinkedIn InMail as well as search and track candidates.
Above all else, this is LinkedIn's biggest push toward bolstering its somewhat lackluster mobile audience numbers. Prior to these two new products, LinkedIn had updated its mobile apps to allow users to apply for jobs from a smartphone or tablet, which may have increased mobile engagement some. But, with these two new products, LinkedIn will hope to mimic mobile user growth recently enjoyed by social networks like Facebook and Pinterest. Read >
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