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LeEco equipped to stun the India market again with disruptive technology

Jun 3, 2016, 22:33 IST
LeEco, the multinational internet ecosystem company is gearing up to leap into the future, just a month from its last launch event in Mumbai. The theme of the grand event is, “2Future” indicating that the company will be announcing the launch of products or services that are industry firsts and ahead of their time.
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The event will be held at Siri Fort auditorium in New Delhi and is expected to be attended by over 1500+ people including media, Superfans and industry veterans. The upcoming event has already whipped up a lot of excitement and anticipation among Indian consumers, going by the grand scale of this event.



There are numerous rumors taking rounds about what the company will launch at this grand event. While some industry experts believe that LeEco will bring in the next generation of products in India, others are hazarding a guess that June 8th will mark the company’s entry into the e-commerce space in India.

If we’re to believe the rumours that LeEco will roll out its next generation of Superphones in India, then the timing couldn’t have been better! This is because the battle for smartphones has now reached new heights in India. Price range and hardware specs have given way to experiences like the resolution of photos clicked, quality of audio system, touchscreen, and video quality. Amongst these, camera quality has become a top priority for smartphones buyers as capturing moments on the go has become critical, thanks to the evolving needs of users to share memories across their social media platforms, real-time.

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Responding to these evolving needs and demands, brands are continuously improvising the quality of their cameras. As reported, LeEco’s second generation Superphones launched in Beijing at the end of April come equipped with PDAF (phase detection auto focus) feature that enables fast focusing on the image. Le 2 flaunts a 16M PDAF primary camera and Le Max2 comes with industry beating 21MP plus OIS feature that capturing the best moment of your life. Given that the “Selfie culture” refuses to die down across the globe, the power of the rear camera has shifted to the front camera, thus making it one of the most important USPs that users consider while buying a smartphone. LeEco's new Superphones are most likely to come with high resolution compact cameras that will be having a front camera of 8MP. These superlative camera specs make these two Superphones a delight for camera lovers.

Security is another focus area as more and more users store critical data on their smartphones. All of LeEco’s Superphones come with fingerprint recognition technology ensuring safety, but the next generation phone - Le Max2 goes one big step further. This phone supports the revolutionary ultrasonic fingerprint sensor that helps users to unlock their devices faster, besides making them safer and is the perfect combination of functionality, performance and aesthetics.

LeEco is rapidly expanding in the global market and has big plans for India which is clearly reflected in all the announcements the company has made so far in the country. Five days from now, LeEco will reveal what the tech savvy Indian consumers can lay their hands on!

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