15 of your favorite brands that are called entirely different things abroad

The word "diet" is not equivalent to "lighter in calories" in other parts of the world. More appropriately, it is called "Coca-Cola Light." The company also uses a different sweetener blend for each country, based on consumer preference.

In Canada, Kraft Mac 'N' Cheese is called Kraft Dinner. While it's still cheese and pasta, even across the borders, the American version has bigger noodles and a cheesier sauce.

In order to avoid confusion with another retail chain, TJ Hughes, the American T.J. Maxx was subtly changed to T.K. Maxx when it crossed the Pacific.

Elves Snap, Crackle, and Pop, who mascot American Rice Krispies cereal, are replaced by Commando Melvin in Mexico and a monkey named Coco in England.

In Quebec, Canada, KFC is PFK. Because the province has strict language laws, the English "Kentucky Fried Chicken" is required to have a French equivalent. Thus KFC is "Poulet Frit Kentucky," or PFK for short.

He may look the same everywhere else, but Mr. Clean has many aliases overseas.

When Burger King expanded to Australia, the American brand's name was already taken. Australian franchisee Jack Cowin took this opportunity to rename the company on his turf, choosing to call it Hungry Jack's, after himself.

Forrest Mars, one of the pioneers of the chocolate company Mars, INC., took the American Milky Way to the European market and introduced it as the "Mars bar."

The company then introduced the 3 Musketeers candy bar to the British, but as "Milky Way."

The American Anheuser-Busch InBev and Czech Budweiser Budvar Brewery have fought over the Budweiser trademark for more than a generation now. The American Budweiser is referred to as Bud in Europe, whereas the Czech version is referred to as Czechvar in the United States and Canada.

Because of trademark issues, Axe had to be rebranded when it first launched in Europe. Now the men's product line is referred to as Lynx in Europe, Australia, New Zealand, and China.