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Kobe Bryant's New Chinese Nike Commercial Is Awesome

Mar 5, 2013, 04:12 IST

Nike just launched a new ad campaign in China called "Give Me The Ball."

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This commercial — featuring Kobe Bryant, Yi Jianlian, and a young Chinese boy— is the centerpiece of the campaign, and it's excellent.

It manages to be inspirational and funny at the same time, and it packs a ton of narrative into 78 seconds.

It will air in mainland China, Taiwan, and Hong Kong:

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