To achieve his goals, Sikka plans heavy-mining top 100 clients of the company and assign each of them with dedicated partners. The CEO also plans to drive up margins through automation, squeeze higher share of revenues from services like consulting and acquisitions.
In a bid to turnaround the fortunes of Infosys, Sikka himself is dedicating more time with company’s top customers like Bank of America and Apple.
As per the insiders, Sikka has made it a top priority for the company's senior management to help mine these accounts.
"If you look at the past few years, TCS and Cognizant have been far ahead of Infosys in terms of incremental revenue generation. So mining the top accounts and maximising revenues is the centre-piece of the new-and-renew strategy," the source told Economic Times.
Top customers like Microsoft, Phillips and ABN AMRO were briefed on the company's strategic bets during the Infosys Confluence last month. Infosys is targeting incremental revenue growth -- a similar strategy adopted by larger rivals such as Accenture and Cognizant. Infosys is also looking to strengthen the sales teams assigned to these accounts.
During the event, Sikka also told customers that company’s design-thinking approach has so far generated over a 100 consulting projects.
Infosys has trained about 25,000 employees in design-thinking and another 22,000 would be trained in the ongoing financial year. Infosys has also trained about 1,000 employees in artificial intelligence.
Infosys is also making a strong push towards automation in its existing commoditised businesses. ET reported the company has set a long-term internal target of up to 70% automation in its infrastructure management business, and up to 55% automation in its business process outsourcing business.
Presently, 35-40% of its BPO processes are automated. Sikka aims to generate 10% of the company's overall revenues from new fields like analytics and
In BPO, Infosys also plans to roll out offerings like forecasting-as-a-service, big data, analytics, digital asset management and search.
"The company needs to increase organic per capita revenue to at least $75,000 in the face of 'tremendous pricing pressure' that the CEO foresees for this business," UBS Analyst Diviya Nagarajan said in a note to clients last week, adding, “We view this as a significant challenge as it will entail substantial organisational change with a limited safety margin."
Infosys, which will launch a rebranding campaign in the upcoming months, plans to hire about 25,000-30,000 employees this year.
(Image:Indiatimes)